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SEO Education 101
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Introduction To SEO
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Search
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SearchEngine
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SearchEngineOptimization
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SEO includes preparing, creating, and promoting your site in the best way possible. Introduction To SEO
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SEO includes preparing, creating, and promoting your site in the best way possible. Introduction To SEO
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SEO Education 101 Advantages of SEO
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Free Traffic!Free Traffic! Advantages of SEO
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Free Traffic!Free Traffic! Makes your website more “friendly” and more likeableMakes your website more “friendly” and more likeable Advantages of SEO
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Free Traffic!Free Traffic! Makes your website more “friendly” and more likeableMakes your website more “friendly” and more likeable Most people don’t do it!Most people don’t do it! Advantages of SEO
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Free Traffic!Free Traffic! Makes your website more “friendly” and more likeableMakes your website more “friendly” and more likeable Most people don’t do it!Most people don’t do it! It will increase your profitsIt will increase your profits Advantages of SEO
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SEO Education 101 Search Engine Basics
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Search Engines
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Constantly “spider” the internet gathering data about websitesConstantly “spider” the internet gathering data about websites Search Engines
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Constantly “spider” the internet gathering data about websitesConstantly “spider” the internet gathering data about websites Rank websites according to a variety of factorsRank websites according to a variety of factors Search Engines
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Constantly “spider” the internet gathering data about websitesConstantly “spider” the internet gathering data about websites Rank websites according to a variety of factorsRank websites according to a variety of factors Reward and penalize based on resultsReward and penalize based on results Search Engines
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Important Factors
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Number and quality of backlinksNumber and quality of backlinks Important Factors
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Number and quality of backlinksNumber and quality of backlinks Freshness of contentFreshness of content Important Factors
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Number and quality of backlinksNumber and quality of backlinks Freshness of contentFreshness of content Uniqueness of contentUniqueness of content Important Factors
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Number and quality of backlinksNumber and quality of backlinks Freshness of contentFreshness of content Uniqueness of contentUniqueness of content “Authority” status“Authority” status Important Factors
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Number and quality of backlinksNumber and quality of backlinks Freshness of contentFreshness of content Uniqueness of contentUniqueness of content “Authority” status“Authority” status AgeAge Important Factors
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SEO Education 101 The Importance of the Domain Name
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Domain Name Tips
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.Com is the best extension.Com is the best extension
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Domain Name Tips.Com is the best extension.Com is the best extension Make it easy to rememberMake it easy to remember
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Domain Name Tips.Com is the best extension.Com is the best extension Make it easy to rememberMake it easy to remember Make it represent the content of your websiteMake it represent the content of your website
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Domain Name Tips.Com is the best extension.Com is the best extension Make it easy to rememberMake it easy to remember Make it represent the content of your websiteMake it represent the content of your website Short names are best (when possible)Short names are best (when possible)
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Domain Name Tips.Com is the best extension.Com is the best extension Make it easy to rememberMake it easy to remember Make it represent the content of your websiteMake it represent the content of your website Short names are best (when possible)Short names are best (when possible) Stay away from numbers and hyphensStay away from numbers and hyphens
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Domain Name Tips.Com is the best extension.Com is the best extension Make it easy to rememberMake it easy to remember Make it represent the content of your websiteMake it represent the content of your website Short names are best (when possible)Short names are best (when possible) Stay away from numbers and hyphensStay away from numbers and hyphens Keep the potential for branding in mindKeep the potential for branding in mind
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SEO Education 101 The Importance of Keyword Research
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Keyword Research http://MattsFreeKeywordTool.com http://MattsFreeKeywordTool.com
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Example #1
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Too Much Competition Too Much Competition
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Example #1 Too Much Competition Too Much Competition You will not be able to rank high enough You will not be able to rank high enough
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Example #2
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Not Enough Searches Not Enough Searches
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Example #2 Not Enough Searches Not Enough Searches You won’t get enough visitors! You won’t get enough visitors!
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Matt’s Keyword Gauge
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SEO Education 101 The Role of the Title Tag
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Dog Training Tips For Dog Owners Dog Training Tips For Dog Owners The Role of the Title Tag
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SEO Education 101 Understanding Meta Tags
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Description Meta Tag
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Keywords Meta Tag
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Robots Meta Tag
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SEO Education 101 The Importance of Anchor Text
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To learn more dog training tips be sure to check out my website…. “http://mysite.com Anchor Text
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SEO Education 101 Using Header Tags Effectively
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Dog Training Tips Dog Training Tips Header Tags
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SEO Education 101 Setting Up a Proper Linking Structure
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SEO Education 101 Keyword Highlighting
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Advantages of SEO
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Bold Bold Advantages of SEO
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Bold Bold Italics Italics Advantages of SEO
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Bold Bold Italics Italics Underlining Underlining Advantages of SEO
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SEO Education 101 An Overview of LSI
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LatentSemanticIndexing LSI Stands For:
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SEO Education 101 What Makes a Great Backlink?
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Backlink Factors
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Age of WebsiteAge of Website
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Backlink Factors Age of WebsiteAge of Website Pagerank of WebsitePagerank of Website
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Backlink Factors Age of WebsiteAge of Website Pagerank of WebsitePagerank of Website Number of Outbound Links on WebsiteNumber of Outbound Links on Website
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Backlink Factors Age of WebsiteAge of Website Pagerank of WebsitePagerank of Website Number of Outbound Links on WebsiteNumber of Outbound Links on Website Relevance of ContentRelevance of Content
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Backlink Factors Age of WebsiteAge of Website Pagerank of WebsitePagerank of Website Number of Outbound Links on WebsiteNumber of Outbound Links on Website Relevance of ContentRelevance of Content Uniqueness of ContentUniqueness of Content
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Backlink Factors Age of WebsiteAge of Website Pagerank of WebsitePagerank of Website Number of Outbound Links on WebsiteNumber of Outbound Links on Website Relevance of ContentRelevance of Content Uniqueness of ContentUniqueness of Content “Authority” Ranking of Website“Authority” Ranking of Website
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SEO Education 101 Article Marketing
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EzineArticles EzineArticles Article Marketing
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EzineArticles EzineArticles GoArticles GoArticles Article Marketing
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EzineArticles EzineArticles GoArticles GoArticles SearchWarp SearchWarp Article Marketing
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SEO Education 101 Free Directories
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DMOZ DMOZ Free Directories
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DMOZ DMOZ JoeAnt JoeAnt Free Directories
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DMOZ DMOZ JoeAnt JoeAnt WebWorldIndex WebWorldIndex Free Directories
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DMOZ DMOZ JoeAnt JoeAnt WebWorldIndex WebWorldIndex Lots More Lots More Free Directories
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SEO Education 101 Paid Directories
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Yahoo Directory Yahoo Directory Paid Directories
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Yahoo Directory Yahoo Directory Best of the Web Best of the Web Paid Directories
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Yahoo Directory Yahoo Directory Best of the Web Best of the Web Business.com Business.com Paid Directories
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Yahoo Directory Yahoo Directory Best of the Web Best of the Web Business.com Business.com Incrawler Incrawler Paid Directories
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Yahoo Directory Yahoo Directory Best of the Web Best of the Web Business.com Business.com Incrawler Incrawler Many More! Many More! Paid Directories
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SEO Education 101 Relevant Blogs
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SEO Education 101 Press Releases
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SEO Education 101 Creating Your Own Blogs
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Popular Blog Platforms
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WordPress WordPress Popular Blog Platforms
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WordPress WordPress Blogger Blogger Popular Blog Platforms
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WordPress WordPress Blogger Blogger LiveJournal LiveJournal Popular Blog Platforms
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SEO Education 101 The Power of a Squidoo Lens
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SEO Education 101 The Power of a Hubpages Hub
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SEO Education 101 Fun With Wikispaces
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SEO Education 101 Gaining Credibility From Forums
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SEO Education 101 Don’t Overdo It!
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SEO Education 101 Monetization Optimization
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Find out what your visitors want Find out what your visitors want Monetization Optimization
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Find out what your visitors want Find out what your visitors want Test, test, and test! Test, test, and test! Monetization Optimization
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Find out what your visitors want Find out what your visitors want Test, test, and test! Test, test, and test! Make sure you offer quality products Make sure you offer quality products Monetization Optimization
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Find out what your visitors want Find out what your visitors want Test, test, and test! Test, test, and test! Make sure you offer quality products Make sure you offer quality products Build a list when possible Build a list when possible Monetization Optimization
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Find out what your visitors want Find out what your visitors want Test, test, and test! Test, test, and test! Make sure you offer quality products Make sure you offer quality products Build a list when possible Build a list when possible Develop a relationship and establish credibility Develop a relationship and establish credibility Monetization Optimization
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SEO Education 101 Building a List
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SEO Education 101 Conclusion
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