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HOOPS FOR HEROES By: Kendall Boliba, Becca Fuhrer, Devin Jones, Jay Shiogi, Daniel Thompson
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Introduction Who: Marines of the Palouse What: Hoop-a-thon When: November 9 th 2013 Where: Physical Education Building 144 Why: To raise money and awareness for Marines of the Palouse
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Marketing Target market: college students ages 18-24 Post to Facebook 1-4 times a day between 8am and 8pm Tweet 5-10 per day between 8am and 8pm everyday Word of mouth Posted information about Marines of the Palouse on Facebook page Goal: 100 people to like our Facebook page (120) Goal: 100 followers on twitter (73)
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Finance Goal: $2,600 Total: $1,097.51 Donation for Marines of the Palouse: $850.01 Playing for Kicks: $247.50 (value of shoes) Hoop-a-thon Hoop Sponsors South Fork, SEL, Barnes & Noble, Cartridge World, Starbucks, Pullman Regional Hospital, Hastings, Dissmore’s Competition Hoop Sponsors Crimson & Gray, La Casa Lopez, Sweet Mutiny, Village Centre Cinemas Fundraising
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Operations Venue Human Resources Recruiting Management and Evaluation Feedback: Participant and Volunteer Surveys Pre-registration and scheduling Time table Risk Management Concessions and Box Office
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Reflection - Marketing The Facebook posts only reached people who liked the page and friends who saw our group share the page Signs marketing the event Market to a younger age group Daily Evergreen ad
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Reflection - Finance Projected Income Statement Revenues Sponsorships Hoop-a-thon Sponsor(3 @ $300)$900.00 Competition Sponsor(2 @ $100)$200.00 Shoes(200 pairs @ $8)$1,600.00 Entry Fees(120 @ $5)$600.00 Total Revenues $3,300.00 Expenses Flyers $175.00 T-Shirts(10 @ $11.48)$114.80 Supervisor Fees(5.5 @ $12)$66 Sound System $183.00 Emergency Fund $100.00 Total Expenses $638.80 Net Income $2,661.20 ACTUAL INCOME STATEMENT Revenues Donations $810.59 Shoes(27 pairs @ $7.50)$202.50 (3 pairs @ $15)$45.00 Entry Fees(46 @ $5)$230 Total Revenues $1,288 Expenses Flyers $0.00 T-Shirts $0.00 Supervisor Fees(6hrs @ $12)$72.00 Sound System $118.58 Total Expenses $190.58 Net Income $1,097.51
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Reflection - Finance
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Sponsorship Levels Only received prizes Hearing back from businesses
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Reflection - Operations Ending event early at 2:30 pm Signs to direct people to the gym and draw people in Feedback
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Thank you! Any questions?
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