1. PRAGS taste you have never tasted....

2. OUR Products

3. EXPORT Markets UAE KUWAIT BAHRAIN OMAN

4. BRAND Portfolio Existing Player in Domestic Indian Market since 1990 Speciality Khari & Nan Khatai New Entrant in Export Market Target Market - Middle East

5. WHY Middle East Density of Indian Immigrants Eating Habits Less Entry Barriers Competitive Market 27% CAGR in Confectionary Industry from 2010 USD 7 Billion Industry

6. ENTRY Strategy Tie-Up with Largest Middle East Supermarket Chain 111 Outlets in GCC (Gulf Cooperation Council) Biggest Chain in Middle East Indian Origin Control 36% Retail Market Share in Middle East 10 Supermarkets to be functional in Malaysia by 2016 23,000 Indian Employees in Gulf

7. MARKETING Strategy September, 2014 – Tie Up with Lulu - Exported and distributed through Lulu Supermarket Marketing through Airline Industry to Improve Brand Visibility Boarding Pass Advertising through Airport Lounges Sampling through Airline Catering Services Sweet & Snack Expo – 09–11 November,2014 Trade Promotion

8. PRAGS Expo showing the products at Dubai World Trade Centre November 25, 2014 Sales Promotion activity Dubai Shopping Festival, 2015