1. Social Media – Why It Matters & Why You Should CONNECT to

2. Introductions Kelly Flowers GrowthVine, LLC Principal, Social & Mobile Strategy Russell Treat Enersys Corporation ENTELEC Director

3. Agenda 1. Social Media 1012. ENTELEC Community

4. What is Social Media? Using web-based and mobile based technologies to share, engage and collaborate… S haring information and multimedia F inding people like you L earning and Lurking C onnecting with others in new ways

5. The numbers continue to GROW In the US, social networks and blogs reach nearly 80% of US Internet users (Nielsen) Nearly 2/3 of adults who use the Internet, use social media platforms (Pew Internet) The fastest growth demographic for social media is 50 & older adults (Flowtown)

6. Why it matters? Conversations are happening online Connections are being made online Resources are being shared online Careers are being advanced online

7. Public vs. Private Public social networks- Twitter, LinkedIn, Facebook, YouTube, etc Private social networks- ENTELEC Community Members only Industry information Keeping up with organization Building online contacts

8. Types of public tools

9. Top tools for professionals Twitter- Using 140 characters to send messages Share Articles Ask Questions Distribute facts and statistics Promote events Find and connect with others with similar interests LinkedIn- website primarily focused for business users Research and connect with individuals or companies Participate in industry conversations Facebook- website used for social interactions Connect in more meaningful ways to colleagues Use as a platform to share articles, video, etc Youtube Video storing & viewing site

10. Advantages of using Social Media The line between personal and professional is becoming blurred Taking advantage of the personal anecdotes to build professional relationships

17. Uses for Social Media? PersonalProfessional Learning about thingsProfessional Education Finding friends and others like meNetworking Sharing informationBrand-building Asking adviceFinding and sharing new ideas

18. Why do you participate with ENTELEC? Education Networking Brand-building New ideas

20. What’s in for me? Education Resource Library Discussion posts with peers Networking Member directory Finding members with like interests Brand-building Blogging Discussion Posts Most Active Members New Ideas Discussion Posts Recent Shared Files Relationship with ENTELEC Latest announcements What’s hot now? Centralized workspace for Committees

21. Public/ Non-member View

22. Login

23. Enhanced Profile

24. Profile

25. Member View Recent Shared Files Popular Search Terms Latest Discussions Recent Blogs

26. ENTELEC Community Contents Communities- A topic- based sub-group within the ENTELEC Community website that requires you to join; has its own discussion group and library Discussions- Listserv/discussion forum Libraries- Where documents are stored Permissions- Security levels based on your membership

27. My Communities

28. Community Types 1.Committees 2.General Discussion Groups 3.Member Created Communities

29. Member-created Communities Warning!! Don’t over- segment

30. Joining Communities

31. Member Directory

33. Advanced Search

34. Networking-Adding Contacts

35. Sending messages to contacts

36. Managing Contacts

37. Libraries

38. “File Cabinets” for different sub- groups or communities

39. Library Contents

40. Library Entry

41. Library- Advanced Search

42. Add a New Library Entry

43. Uploading File

45. Discussions

47. Searching in Discussions

48. Managing Subscriptions

49. Inside Discussion Groups

50. Inside Discussion Post

52. Reply to Discussion Post

53. Connect with Author

54. Searching Discussion Groups

55. Editing Signature

56. Blogs

58. View, Comment, Rate & Share Blogs

59. Create a Blog

60. Mobile

61. Kindle Fire Mobile Apps

62. Mobile Membership App

63. 1.Member Directory 2.Tweets, Blogs, Shared Resources 3.Discussions 4.Messages from Contacts 5.Your member connections 6.Profile details 7.Announcements

64. Top 5 ways to become an MVP 1.Upload your photo 2.Fill in enhanced profile details 3.Post a new discussion or reply to a post by another 4.Write a blog entry 5.Upload a document

65. Questions? Twitter: @Kelly_Flowers Email: Kelly@GrowthVine.comKelly@GrowthVine.com