1. The Role of Intellectual Property in Raising Finance by Small and Medium-sized Enterprises Geneva (WIPO headquarters) Switzerland 12 July 2006 Andreas Schweitzer

2.  Ocean July 2006 2schweitzer@ocean.ch In our 20’ session I would like to discuss with you issues about:  To patent or not to patent….  Why do we patent? For us? For investors? Others..  What do we patent? Unique technology? A process?  Geographical coverage v/s cost of maintenance..  Why do we decide not to patent or even to publish  Value of patents..  How to develop your Patent Strategy  Freedom to act  Freedom to operate v/s forced licensing  Trademark  Domain names  A sample case - The case of Fritson  (a patented French Fries Convenience Food Concept)  For more information check also: http://oceanltd.googlepages.com/conveniencefoodjvcanadaandtheushttp://oceanltd.googlepages.com/conveniencefoodjvcanadaandtheus Clic on Animation below

3.  Ocean July 2006 3schweitzer@ocean.ch A food service system ( a sample case)

4.  Ocean July 2006 4schweitzer@ocean.ch How does the SWOT of your IP policy look? HOW WOULD YOU GO ABOUT ? Patent umbrella, TRIZ method.. WHAT WOULD YOU DO ? patent or not, or even disclose? A little Q&A for the remaining time You might want to reflect on your own case.. Please contact me for any further questions or thoughts..

5.  Ocean July 2006 5schweitzer@ocean.ch Head Office OCEAN AG Seestrasse 1 CH-6330 CHAM, ZG Switzerland Tel +41 41 781 35 61 Fax+ 41 41 785 07 16 Email : info@ocean.ch info@ocean.ch Website : www.ocean.chwww.ocean.ch Andreas Schweitzer Tel: +41 (79) 211 65 60@: schweitzer@ocean.chschweitzer@ocean.ch 61 Avenue de Champel CH 1206 Genève, SuisseTel: +41 (22) 789 54 21

6.  Ocean July 2006 6schweitzer@ocean.ch A Holistic approach to accelerate growth through the provision of Know-How, Contacts and Financing