1. Writing and Completing Reports and Proposals Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 1Chapter 15 - Chapter 15

2. 1.Adapting documents to your audience 2.Understanding effective report content 3.Composing effective proposals 4.Completing reports and proposals 5.Understanding a request for proposals Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 2Chapter 15 - Learning Objectives

3. Adapting to the Audience Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 3Chapter 15 -

4. Audience Sensitivity Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 4Chapter 15 - The “You” Attitude The “You” Attitude Sense of Etiquette Sense of Etiquette Positive Emphasis Positive Emphasis Bias-Free Language Bias-Free Language

5. Guiding the Readers Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 5Chapter 15 - Headings Links Transitions Previews Reviews

6. Building Relationships Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 6Chapter 15 - Style Language Content Credibility

7. Style and Tone Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 7Chapter 15 - Situation Information Report Length Audience Informal Tone Informal Tone Formal Tone Formal Tone

8. Summary of Discussion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 8Chapter 15 -

9. Drafting Report Content Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 9Chapter 15 -

10. Structure of Reports Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 10Chapter 15 - Introduction Body Section Closing Section

11. Complete Clear Documented Accurate Balanced Logical Draft Report Content Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 11Chapter 15 -

12. Summary of Discussion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 12Chapter 15 -

13. Drafting Proposal Content Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 13Chapter 15 -

14. Successful Proposals Demonstrate your knowledge Provide examples and information Research your competition Prove your proposal is workable Adopt the “you” attitude Package the proposal attractively Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 14Chapter 15 -

15. Draft the Content Introduction Body Text Conclusion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 15Chapter 15 -

16. Summary of Discussion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 16Chapter 15 -

17. Completing Reports and Proposals Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 17Chapter 15 -

18. Four Completing Tasks Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 18Chapter 15 - Revising Producing Proofreading Distributing

19. Producing Reports Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 19Chapter 15 - Synopsis or Abstract Executive Summary

20. Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 20Chapter 15 - Prefatory Elements Authorization Document Authorization Document Transmittal Document Transmittal Document Table of Contents Table of Contents List of Illustrations List of Illustrations Cover Title Fly Title Page

21. Supplemental Elements Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 21Chapter 15 - Appendix Bibliography Index

22. Producing Proposals Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 22Chapter 15 - Synopsis or Abstract Executive Summary

23. Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 23Chapter 15 - Title Page Copy of the RFP Transmittal Document Transmittal Document Cover Title Fly Prefatory Elements

24. Supplemental Elements Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 24Chapter 15 - Appendix Key Résumés

25. Distribution Methods Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 25Chapter 15 - PhysicalWeb-BasedElectronic

26. Summary of Discussion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 26Chapter 15 -

27. Writing Requests for Proposals Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 27Chapter 15 -

28. Writing RFPs Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 28Chapter 15 - Company background Project description Overall requirements Decision-making criteria Proposal requirements Submission and contact information

29. Managing RFPs Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 29Chapter 15 - Identify Decision CriteriaAllow Sufficient Response TimeEstablish an Online System

30. Summary of Discussion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 30Chapter 15 -

31. Chapter 15 Writing and Completing Reports and Proposals Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 31Chapter 15 -

32. Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 32Chapter 15 -