1. The Usefulness of Accounting Fundamentals at the Industry Level: Which Performance Metric Matters? Jack Strauss Philipp Schaberl University of Denver Beijing Jiaotong University

2. Overview Can we form industry portfolio using accounting variables to outperform a buy-and-hold out-of-sample? What variable(s) are most useful in selecting industry portfolios? Why are these variables useful? What type of forecasting framework makes sense?

3. Background Traditional Predictability Model regresses: R t = a + b 1 E t-1 /P t-1, Where R t is the market return Predictability measured by OOS R 2 00S < 5% Motivated by Timing Varying Risk or Gradual Diffusion of Information (Hong, Lim and Stein (JF, 1999); Hong, Torous and Valkanov (JFE, 2007; Rapach, Strauss and Zhou (JF, 2013). Pesaran and Timmermann (1995) report `An alternative approach to evaluating the economic significance of stock market predictability would be to see if the evidence could have been exploited successfully in investment strategies. This can be done' by evaluating portfolio allocation in "real time," and see if these portfolios systematically generate excess returns of forecasting performance, such as the directional accuracy.

4. Industry Level Very Little Academic Literature on Industry Predictability or Portfolio Allocation Rapach, Strauss and Zhou (JPM, 2013) show size and book to market can both predict R it = a + b i1 SZ/BM i,t-1 Size/Value Weighted sorts Portfolio Allocation: Rotate into long positions for industries with high returns and short industries with

5. Value Relevance Approach Ball and Brown (1968); Beaver (1979) identify the top and bottom decile of firm earnings and then plot the cumulative returns of these firms. A variable is value relevant if there is a large gap between the two deciles as the firms with high earnings should have increasing payoffs and the firms with low earnings should have declining payoffs. Earnings is more value relevant than cash-flow if the gap is larger as it is more linked to returns. Predictable and Relevant for Returns and CF or Earnings (Ohlson, RAS, 1999) So Transitory earnings should not affect returns – they are not predictable, and should also not be related to permanent stream of cash-flow/earnings

6. Our approach Use forecasted EA it = a + b i1 EA it-1+ + b i2 EA it-1 Then Sort Typically, choose High and Low R it To allow for lags in data release, we choose Highest and Lowest Decile R it+2M Use 1980.1 to forecast returns in 1980.06-1980.08

7. Data We choose Compustat data from 1975.1-2013.4 Net Income/Assets Cash-Flow/Assets Operating Profits (Ball et al, 2014) Gross Profits (Novy-Marx, JFE 2013) Earnings/Price Returns are from the Fama-French 38 Industry Database. We use 31 industries

8. Predictability of Variables

9. Industry Portfolio Results – using Actuals

10. Industry Portfolio Results – using Forecasts

11. Portfolio Allocation using 4 month Lead

12. Consistent Over time

15. Granger Causality

17. Portfolio not Riskier

19. Portfolio not Driven by Size

20. Portfolio not determined by size