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STARTER List all the ‘people’ and ‘groups’ that will be affected by the Heathrow Expansion.

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Presentation on theme: "STARTER List all the ‘people’ and ‘groups’ that will be affected by the Heathrow Expansion."— Presentation transcript:

1 STARTER List all the ‘people’ and ‘groups’ that will be affected by the Heathrow Expansion

2 Possible answers Customers Potential customers Employees and future employees Construction companies Local community and areas around Heathrow Pressure groups e.g. Greenpeace The Government Owners of airlines Shareholders Suppliers Baggage handlers

3 Objectives of the lesson To understand the term stakeholder and CSR and be able to apply it to a real life business scenario To understand how to break stakeholders down into groups and be able to determine their main ‘objective/needs’

4 Stakeholders http://www.theguardian.com/uk- news/2015/jul/01/heathrow-third-runway-recommended- in-davies-report-on-airport-capacity Beneficial or not? Where may a conflict exist?

5 Definition ‘Anyone that has an interest in and/or is affected by the decisions of the business’ Stakeholders can be broken down into: – Internal stakeholders – inside the business – External stakeholders – outside the business

6 Task Task 1 - Using the list you created of stakeholder groups split them into a table: Task 2 – using each stakeholder give an example of an objective that they may have. Task 3 – next to each stakeholder decide if they are for or against the Heathrow expansion.

7 Task 4 Stakeholders of ANY COMPANY have specific aims and objectives. This can sometimes cause issues as these may be conflicting. Name at least 4 stakeholder CONFLICTS that might arise. E.g. Shareholders want to cut costs by moving production overseas to make use of cheap child labour. This may conflict with customers that believe in fair treatment of employees NOT CHILD LABOUR. Conflict 1 Conflict 2 Conflict 3 Conflict 4

8 Recap and our next topic CSR Corporate Social Responsibility http://study.com/academy/lesson/the- impact-of-business-decisions-on- stakeholders.html http://study.com/academy/lesson/the- impact-of-business-decisions-on- stakeholders.html

9 CSR Involves a business behaving in an ethical way and accepting responsibility for its effects on all its stakeholders, including the wider community and the environment. Group task – ethics

10 Mind map List as many ethical acts carried out by a business. E.g. paying over minimum wage to staff E.g. Fairtrade

11 Company in action https://www.youtube.com/watch?v=bFEBH31 vjOo https://www.youtube.com/watch?v=bFEBH31 vjOo Discuss whether you think this is genuine or to improve the company image.

12 Plenary Define: – CSR – Ethics – Stakeholder – Company objective

13 Next lesson We will look at acts of unethical behaviour and tax avoidance.


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