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2012 Global Access Program. Program Overview Company assigned 5 MBA students Master’s degree thesis Primary & Secondary market research Develop strategic.

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Presentation on theme: "2012 Global Access Program. Program Overview Company assigned 5 MBA students Master’s degree thesis Primary & Secondary market research Develop strategic."— Presentation transcript:

1 2012 Global Access Program

2 Program Overview Company assigned 5 MBA students Master’s degree thesis Primary & Secondary market research Develop strategic business plan Formal presentation to 3 judges Team invests 2,500 hours over 24 weeks June 23 to December 8, 2012

3 Background 15th year of program 9 th year in Spain 431 companies & 2,251 students participated Companies from 17 countries, including 121 Finland, 83 New Zealand, 72 Italy, 53 Australia, 30 Chile, 24 Spain, 7 Brazil, 5 Korea, 5 Israel GAP recognized by N.Y. Times & BusinessWeek

4 TheChanner, Live Internet TV for your mobile device, developed international expansion strategy Visual Engineering, product users can construct 3D models using conventional photos, recommended to target US video gaming market, profit by year 3 Libelium, designs and manufactures hardware for the implementation of wireless sensor networks,, recommended to enter US smart city market Examples

5 Narada Robotics, Develops 3D avatar based on client content with two-way interactive speech, recommended to enter US market targeting the autism community, then expanding to special education market Genaker, software company specializes in PTT and mobile applications, market strategy to enter US market 2010 Finnish government study found GAP provided “immediate impact on companies”, the “impacts were encouraging” and “94% would recommend GAP to other companies” Examples

6 MBA Students 270 fully employed professionals Part time MBA students Average age 32 years, 9 yrs professional experience 48% born outside U. S. 30% have already earned a master’s degree, many in engineering or science 10 students awarded 19 US patents; 77 applied Includes 5 PhDs, 1 lawyer, 11 CPAs, 10 CFAs

7 Primary Market Research 100 - 200 personal interviews with customers, industry experts, distributors & consultants Extensive secondary research Team performs 25 + days of primary research Travel in U.S. & worldwide

8 GAP Deliverables Investment quality strategic business plan Complete set of financial projections Market research results Clear set of actionable recommendations Formal 15 minute presentation to 3 outside judges & 20 minute question & answer period Access to Anderson’s network of venture capitalists, angel investors & industry professionals

9 Your Commitment $15,000 program fee, from which Anderson pays up to $12,000 for students travel & research expenses Student access to company executives, customers, financials and strategic plans 2 trips to UCLA: July 19-21 & December 8 1-2 hours executive time per week over 24 weeks Host 2 students for 2-3 days visit to company headquarters

10 Key 2012 Dates May 1 - Last day for companies to apply to GAP May 15 - $3,000 non-refundable deposit due June 12 - Student teams assigned to companies July 15 - $12,000 final payment due July 19-21 - Executives & students meet at UCLA Oct 6 - Mid-course program & presentation review Dec 8 - Final Presentation at UCLA

11 Executive Endorsements Every executive interviewed Quotes made after viewing final presentation 155 executive quotes from past 4 years are posted on website with contact information 95% of executives make positive statements $125 million invested in companies after participating in GAP plus $65 million of acquisitions

12 Company Selection Criteria Product fully launched & generating sales Profitable & positive cash flow Technology based company or project 10 or more employees Internationally based or selling internationally

13 Press BusinessWeek, November 12, 2007 Named UCLA Anderson’s Part Time MBA Program #1 in the U.S. GAP program mentioned as the major reason New York Times, February 21, 2008 Featured GAP program

14 Contacts Website: www.gap.ucla.edu Professor Bob Foster, Director bob.foster@anderson.ucla.edu 310-206-0937

15 On GAP Website www.gap.ucla.edu 8 minute video with executive comments Also on YouTube at “UCLA Global Access Program ” 155 GAP executive quotes from past 4 years with contact information 2 page detailed profile of current students Detailed program presentation with faculty bios and program photos


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