1. Prospects of Software Industry in Bangladesh Natasha Ahmed – 15104211 Maliha Tasnim – 15104176 Anamika Almas - 12104126 1 Prospects of Software Industry in Bangladesh Natasha Ahmed 15104211 Maliha Tasnim 15104176 Anamika Almas 12104126 GROUP: 09 4/14/2016

2. 2 Presentation Overview Background Software Companies in Bangladesh Business opportunities in Bangladesh Export computer software in Bangladesh SWOT Analysis Chart Fiscal Analysis: Problems Fiscal Analysis: Recommendations Conclusion Sources 4/14/2016

3. 3 Background Software development and export of software development service started in early 80’s. Small size of work orders ( US $5000- US $10,000). Illiteracy became a very big issue. Initiating the idea of taking foreign partners. Most successful companies: Samsung, Graphic People, Service Engine. 4/14/2016

4. 4 Millennium Information Solution Ltd Software Companies in Bangladesh 4/14/2016

5. 5 Business opportunities in Bangladesh IT Zones Outsourcing Zone Mobile Application & Solution Zone Cloud & Communication Zone IT Enabled Services (ITES) & BPO Zone IT Education Zone e-Commerce Zone 4/14/2016

6. Export software Industry in Bangladesh Promising sectors of Bangladesh. Great competitive advantages. Software exports go up 6.27%. Due to limitations it missed the estimated target. 6 4/14/2016

7. Bangladesh Software Export 6.27% growth 7 4/14/2016

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9. Strength Gained broader business view. Cultural Bridge. Making fast profit. 9 4/14/2016

10. Weaknesses Communication Gap. Conservative approach. 10 4/14/2016

11. Opportunities Horizontal market expansion through outsourcing. New market entrance. Asian Market penetration. 11 4/14/2016

12. Threats Training requirements. Lack of methodical approach. Language barriers 12 4/14/2016

13. Fiscal Analysis: Problems Wage rate of software developers in Bangladesh is 9 to 10 times less than that of American workers Not enough capital is invested in this sector and there is insufficient funding for its research Too much competition from abroad Not much awareness or demand for it in the Bangladeshi market 13 4/14/2016

14. 14 Fiscal Analysis: Recommendations Spread information about careers in the software industry especially for taking outsourcing jobs from abroad Invest more in its research and development Encourage software engineers to go through international training programs, etc 4/14/2016

15. 15 Conclusion There is huge potential for software development in Bangladesh as developed countries outsource many of their software-related works to Asian markets. As such, there is a huge untapped market here in Bangladesh which if it can get into will likely result in huge growth and profit. 4/14/2016

16. 16 Sources http://www.basis.org.bd/newsletter/BASIS%20News %20&%20Views%20July_2005.pdf http://www.basis.org.bd/newsletter/BASIS%20News %20&%20Views%20July_2005.pdf http://www.bangladeshtrades.com/bangladesh- business/Computers-Internet/computer-software- companies.html http://www.bangladeshtrades.com/bangladesh- business/Computers-Internet/computer-software- companies.html http://www.basis.org.bd/resource/ICT%20Sector%20 Study%20Bangladesh.pdf http://www.basis.org.bd/resource/ICT%20Sector%20 Study%20Bangladesh.pdf 4/14/2016

17. 17 THANK YOU