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Published byBlanche Hensley Modified over 8 years ago
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Approaching Multiple Application Stores as an Eastern Company
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2000 First Developed Mobile Games in Korea
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Do we have to go global?
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2003-2005 Carriers were our customers Market was closed Distribution was fragmented Devices were fragmented Work for Global Publishers
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2006 First Published Mobile Games Directly in US
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Do we have to go global?
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2008-2009 iPhone Market was Open Distribution was Worldwide One Device New Opportunity!
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We fought against 600 companies for 10 years in Korea to be on top. I’m confident we will succeed.
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Launched Baseball Superstars
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Surveys & Profiling
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Lite Editions & Sales
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What’s Next?
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Build Flight Control?
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$0.99 Cent Games Stiff Competition Bottom Up Projects Difficult to Build Corporate Strategy
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RPG
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High Cost for Indie Developers Lower Priority for Big Publishers Healthy Demand from Customers High Value Products
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No Big Heads? No Short Legs? Path of a Warrior, 2007Original Version of Path of a Warrior, 2006
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No Big Heads? No Short Legs?
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Social Media Channels
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Videos
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Viral Effects of Videos Across Age replies to Butterfly Girl
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Press Releases
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Getting Featured
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RPG! RPG! RPG!
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ILLUSIA
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2009-2010 More Markets More Distribution More Devices Multi-Platform Strategy
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Samsung Application Store Multiple Application Stores
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Platform Screensizes
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BADA Mobile PhoneSmartphonesMobile ConsoleConsole/PC JAVABB BREW WIPI WM Android iPhone PSP Mini DSiWareZeebo XBLA Casual PC Development Complexity Laser Focus Distribution Focus Development Focus Brand Focus FB Platform Development Strategy
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Multi-Platform Development
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GAMEVIL Sales Figures
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App Stores Social Media Platforms Easy to Build Global Brands 2010
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Our Journey Continues
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Adapt to Changes Create Great Games Don’t Give Up
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Thank You! contact@gamevil.com
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