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Approaching Multiple Application Stores as an Eastern Company.

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Presentation on theme: "Approaching Multiple Application Stores as an Eastern Company."— Presentation transcript:

1 Approaching Multiple Application Stores as an Eastern Company

2

3 2000 First Developed Mobile Games in Korea

4 Do we have to go global?

5 2003-2005  Carriers were our customers  Market was closed  Distribution was fragmented  Devices were fragmented Work for Global Publishers

6 2006 First Published Mobile Games Directly in US

7 Do we have to go global?

8 2008-2009  iPhone  Market was Open  Distribution was Worldwide  One Device New Opportunity!

9 We fought against 600 companies for 10 years in Korea to be on top. I’m confident we will succeed.

10 Launched Baseball Superstars

11 Surveys & Profiling

12 Lite Editions & Sales

13 What’s Next?

14 Build Flight Control?

15 $0.99 Cent Games  Stiff Competition  Bottom Up Projects  Difficult to Build Corporate Strategy

16 RPG

17  High Cost for Indie Developers  Lower Priority for Big Publishers  Healthy Demand from Customers  High Value Products

18 No Big Heads? No Short Legs? Path of a Warrior, 2007Original Version of Path of a Warrior, 2006

19 No Big Heads? No Short Legs?

20 Social Media Channels

21 Videos

22 Viral Effects of Videos Across Age replies to Butterfly Girl

23 Press Releases

24 Getting Featured

25 RPG! RPG! RPG!

26 ILLUSIA

27 2009-2010  More Markets  More Distribution  More Devices Multi-Platform Strategy

28 Samsung Application Store Multiple Application Stores

29 Platform Screensizes

30 BADA Mobile PhoneSmartphonesMobile ConsoleConsole/PC JAVABB BREW WIPI WM Android iPhone PSP Mini DSiWareZeebo XBLA Casual PC Development Complexity Laser Focus Distribution Focus Development Focus Brand Focus FB Platform Development Strategy

31 Multi-Platform Development

32 GAMEVIL Sales Figures

33  App Stores  Social Media  Platforms Easy to Build Global Brands 2010

34 Our Journey Continues

35 Adapt to Changes Create Great Games Don’t Give Up

36 Thank You! contact@gamevil.com


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