1. Five Steps of Building Zingerman’s Organizational Culture By Denise Soper

2.  Zingerman’s history  Defining organizational culture  Five Steps of organizational culture:  Define it  Teach it  Live it  Measure it  Reward it  My observations

3.  How it all began:  Corned beef sandwich  Decline in business  Not to duplicate deli  New business plan w/ visioning  ZCoB (Shepardson, 2008: Weinzweig, 2010 )

4.  Organizational culture is:  Personality  Employees  Products  Careful planning/ neglect ((Hansen, 2008): Weinzweig, 2010)

5.  Visioning is…  Four steps of visioning:  Brainstorming  Write it out  Tell others  Setting realistic goals  Encourage employees:  Make own vision  Happier employees  Farm (Weinzweig, 2010)

6.  Organizational stories:  History  Make sense of changes  Training contract:  Management’s responsibility  Trainee’s responsibility (Weinzweig & Saganaw, 2012)

7. (Weinzweig, 2010)

8.  Ways leaders influence culture:  Handle failure  Do words match deeds  Hire/ fire  Who’s rewarded/ who’s not  Culture of appreciation:  Celebrate excellent employees  Motivates (Weinzweig & Saganaw, 2012)

9.  Measure success’ & failure’s against vision:  Survey questions:  Do my opinions seem to count?  In the past seven days have I received praise for my work?  Does my supervisor seem to care about me as a person?  Turnover rate:  Restaurant industry vs. Zingerman’s  Reason for leaving (Weinzweig, 2010)

10.  Mismatched rewards:  Asking to treat each other kindly  Asking for great service & giving bonus’ on sales  Zingerman’s follows vision:  Reward people for living up to vision  Intrinsic rewards:  Part of an environmentally friendly business  Visioning: meeting personal goals  Extrinsic rewards:  Veggies  Hand written notes (Weinzweig, 2010)

11.  Define it:  Understand vision w/ candy bar  Teach it:  Consistent delicious products  Live it:  Friendly, patient, & empowered (brownies)  Measure it:  Turnover w/ red haired lady  Reward it:  Respectful to each other & positive environment

12. Burlingbam, B. (2003, January). The Coolest Small Company in America. Inc. Magazine. Shepardson, D. (2008, December). The Zingerman’s Way.Dbusiness.com. Weinzweig, A. (2010). Building a Better Business. Ann Arbor: Zingerman's Press. Weinzweig, A. (2011, February). Creating a Company Vision. Inc. Magazine. Weinzweig, A., & Saganaw, P. (2012). Retrieved from: http://www.zingermans.com Williams, C. (2011). MGMT. (4 ed.). Mason, OH: South- Western.