1. Laura Bowman MARKETING AND COMMUNICATIONS COORDINATOR

2. About Me  Marketing and Communications Coordinator  From Grapevine, TX  Studying Marketing and Advertising  Why I love this position:  Marketing Experience  Using design skills  Promoting conservation!

3. Communications: Social Media

4. Longhorn Lights Out: Image Rebranding Infographic Email Graphics TV Slides Magnets Wristbands

5. Before:After:

6. Before:After:

7. Other Conservation Promotions

8. My Take-Aways  Unified Brand Image  Platform Integration  Rethink “spreading the word”  Person-to-person  Campus Lights Out Starter Kit

9. Thank you!