1. A presentation by Schäffer Markus

2. Table of Content General information Main goals and ideas History Products – Mobil Phone Series & Nokia Ovi Locations

3. General information Finnish telecommunication company Manufacturing mobile phones and providing solutions for Internet and communications Employees: 123.000, in over 120 countries Global annual revenue :41 billion € World's largest manufacturer of mobile telephones

5. Main goals and ideas Mobile communication to connect people to the things that matter most in their lives. connecting people any time and any place in a new and better way. Two people joining hands with each other – The Nokia Logo

6. History 1865: The birth of Nokia – Nokia Ab. Company named after a dark, furry animal known as the nokia – Nokianvirta River 1898: The Finnish Rubber Works were established 1912: The Finnish Cable Works were founded

7. 1967: The merger Nokia Ab + Finnish Rubber Works +Finnish Cable works = Nokia Corporation 1981: Introduction of NMT – first car phones 1987: „Mobira Cityman“ – first handheld mobile phone for NMT

8. 1992: focus on telecommunications business first GSM mobile phone - Nokia 1011 1998: Nokia becomes world leader in mobile phones

9. Products Famous for producing mobile phones Providing services and network infrastructure for cell phone providers. Big provider for radios and speakers in the car industry. 1980 to 1990:TV and Video device producer Until 2000 Nokia was manufacturing monitors and displays.

10. Mobile Phone Series 1xxx: Ultrabasic series - Simple models with long battery lifetime 2xxx: Basic series - more advanced features, color screens and cameras, Bluetooth or GPS Nokia 2710Nokia 1006

11. 3xxx: Expression series - mid-range phones - youth market. 5xxx: Active series – Sport, XpressMusic Nokia 3500 classic Nokia 5310 XpressMusic

12. 6xxx: Classic Business – largest series, mid-range to high-end phones - high amount of features 7xxx: Fashion and Experimental series - towards fashion-conscious users, test new features. Nokia 6600i slideNokia 7100 Supernova

13. 8xxx: Premium series - Exclusive and kingly design, high end price class 9xxx: Communicator-series, big phones with a large keypad, Businnes Nokia 8600 Nokia 9500 Communicator

14. NSeries: premium Multimedia - Smartphones ESeries: premium Business-Smartphones Nokia E 72 Nokia N900

15. Internet services platform for Games, Maps, Media, Messaging and Music. Ovi Maps – a navigation tool Ovi – Store download mobile games, applications, videos, images, and ringing tones to Nokia devices.

16. Locations Nokias Headquarters in Espoo (Finland)

18. The production locations 2 Company Segments:

19. Thank you for your attention!