1. Video 1

2. Newspaper Media: Top Ten Competencies 2010

3. Reach

4. 165 million adults read a newspaper in print or online in the past 7 days. –– Scarborough Research, 2010

5. Video 1

6. Locally Ubiquitous

7. There are 7500 local newspapers in the U.S. –– Editor and Publisher, 2010

8. Video 2

9. Platform Agnostic

10. –– comScore, 2010 to a newspaper Web site last month 102 million unique visitors

11. Video 3

12. Credibility reader

13. Newspaper websites rank first in trustworthiness, credibility and most informative –– comscore, 2010

14. Video 4

15. Engagement

16. 82% of Adults took action with a newspaper insert in the past 30 days –– MORI, 2009

17. Video 5

18. Primary Source

19. Newspaper Advertising First for shopping planning and purchase decisions among all media –– MORI, 2009

20. Video 6

21. Non Readers Use

22. 36% of non-readers “used” a newspaper in the past week –– MORI, 2009

23. Video 7

24. Scale

25. Newspaper’s Upscale Reach 80% of adults with incomes of $100,000 85% of adults with post graduate work 79% of adults in professional positions –– Scarborough Research, 2010

26. Video 8

27. Fresh

28. Newspapers provide 61% of original fresh reporting –– Pew Research Center, 2009

29. Video 9

30. Top Local Sites

31. Newspaper Web sites are in each of the top 25 markets number 1 –– comScore, 2009

32. Video 10

33. “My Newspaper”