1. www.egi.eu EGI-InSPIRE RI-261323 www.egi.eu EGI-InSPIRE RI-261323 NA2.2 – Communications, Marketing & Events Neasan O’Neill Communications Manager EGI.eu 1NA2.2: EGI-InSPIRE Review 2013

2. www.egi.eu EGI-InSPIRE RI-261323 Contents 2 NA2.2: EGI-InSPIRE Review 2013 Aims and objectives Overview of communications team Audiences Channels Past activities Future plans Summary

3. www.egi.eu EGI-InSPIRE RI-261323 Communications for EGI 3 NA2.2: EGI-InSPIRE Review 2013 Aim Communicate the work of the EGI and its user communities both within the project and worldwide Promoting/Publicising: EGI’s Solutions Value proposition Business opportunities Documents Communications & Marketing Plan (D2.22) Marketing and Communication Handbook (MS228) Annual Report on EGI and its Community Engagement Activity (D2.26) The Engagement Strategy

4. www.egi.eu EGI-InSPIRE RI-261323 Communications Effort EGI.eu –2 FTEs National Grid Initiatives (NGI) –NGI International Liaisons –Some NGIs have separately funded effort Partner Projects & organisations –Some partner projects also have effort Champions Engagement Strategy 4 NA2.2: EGI-InSPIRE Review 2013

5. www.egi.eu EGI-InSPIRE RI-261323 Audiences Research Communities EGI needs an engaged and broadly satisfied user community Policy makers and collaborating projects Key to future funding and decide on strategic priorities Keeps our work on their agenda NGIs, EIROS and (future) Partner Projects EGI’s key stakeholders and source of funding, strategy and resources Media and General public Mainstream media can improve EGI’s visibility within the scientific community and with policy makers Informs the public about the benefits of grid through case studies relevant to them Industry and SMEs Users and technology providers from the private sector Added during the development of the engagement strategy, no major effort yet 5 NA2.2: EGI-InSPIRE Review 2013

6. www.egi.eu EGI-InSPIRE RI-261323 Channels & Activities NA2.2: EGI-InSPIRE Review 2013 6 Web -Social Media Newsletters Publications Videos Events Scientific Papers Virtual Teams

7. www.egi.eu EGI-InSPIRE RI-261323 Web NA2.2: EGI-InSPIRE Review 2013 7 Main Site Information Portal 50 News items Blog Publicly Viewable Community platform 39 posts in total Wiki A working space/repository for the community and related projects Social Media Facebook Twitter Google+ LinkedIn

8. www.egi.eu EGI-InSPIRE RI-261323 Website NA2.2: EGI-InSPIRE Review 2013 8 Main Site Information Portal 50 News items Existing community Potential Users Blog Publicly Viewable Community platform 39 posts in total EGI Technical community Existing User Community General website statistics, sessions, page views are being maintained at the same level as PY3

9. www.egi.eu EGI-InSPIRE RI-261323 Social Media 9 NA2.2: EGI-InSPIRE Review 2013 Traffic from external sources: Maintained level from Twitter, Facebook and iSGTW Wikipedia is up 20% LinkedIn is up ~150% Google+ is up 235% Social Media Stats 2011201220132014 Twitter Followers943126281183 Facebook likesn/a59162255

10. www.egi.eu EGI-InSPIRE RI-261323 Newsletters NA2.2: EGI-InSPIRE Review 2013 10 Inspired Quarterly Email PDF HTML Dispatches NILs, monthly Directors Letter Monthly

11. www.egi.eu EGI-InSPIRE RI-261323 Activities 4 Issues of Inspired –4 on mailchimp –~2,000 opens an issue –Between 300 and 500 clicks an issue NILs Dispatch –Sent 4 since June 2013 –~35% open rate, 15% click rate –Discontinued 11 NA2.2: EGI-InSPIRE Review 2013

12. www.egi.eu EGI-InSPIRE RI-261323 Publications NA2.2: EGI-InSPIRE Review 2013 12 Brochures Policy Makers Potential User Community Book of Abstracts EGI Community Case Studies Policy Makers Discipline Specific Potential User Communities Press Releases Journalists General public

13. www.egi.eu EGI-InSPIRE RI-261323 Activities Publications –“Applications for Biophysics” brochure –The 2012/2013 Annual Report –The case for EGI “Why EGI?” –The Solutions white papers and brochures –A case studies brochure –Book of Abstracts for the 2014 Community Forum Press Releases –3 press releases –CloudWATCH Launch –Helix Nebula Marketplace –Federated Cloud Launch External Publications –International Science Grid This Week, CONNECT, Pan European networks’ Science and Technology magazine Clippings –international Science Grid This Week, The Financial Times, euronews, Forbes, The Register, HPCwire 13 NA2.2: EGI-InSPIRE Review 2013

14. www.egi.eu EGI-InSPIRE RI-261323 Activities Nine Videos on YouTube –Only push the four stories from the grid 8,000 views –10 webinar videos 602 views in total –Also host community videos 14 NA2.2: EGI-InSPIRE Review 2013 EuropeanGrid2011201220132014 Viewsn/a5,6059,50312,126 Subscribersn/a5382100

15. www.egi.eu EGI-InSPIRE RI-261323 Champions Enthusiastic scientists using EGI for their research and keen to go to conferences and spread the word about the benefits of working with EGI http://go.egi.eu/champs 15 NA2.2: EGI-InSPIRE Review 2013

16. www.egi.eu EGI-InSPIRE RI-261323 Activities Events attended Utility and Cloud Computing 5th IEEE International Conference on Cloud Computing and Science International Symposium on Computing in Informatics and Mathematics 35th IAHR World Congress NERA Summer Academy 2013 EBSA2013 European Biophysics Congress Radio Transients with SKA PAthfinders and Percursors EMBC 2013 European Geosciences Union (EGU) General Assembly 2014 16 NA2.2: EGI-InSPIRE Review 2013

17. www.egi.eu EGI-InSPIRE RI-261323 Events Internal –Community Forum (Spring) –Technical Forum (Autumn) 17 NA2.2: EGI-InSPIRE Review 2013 External –Scientific –Non-Scientific

18. www.egi.eu EGI-InSPIRE RI-261323 EGI Technical Forum 2013 Held in Madrid, Spain 16-20 September 2013, with the with IBERGRID, a partnership between the Spanish and Portuguese National Grid Initiatives that represents the Iberian Peninsula in EGI Co-located with the IBERGRID 2013, Cloud PlugFest and three others 471 participants registered for the forum The sessions included 238 contributions. The Technical Forum website (http://tf2013.egi.eu) received almost 2,264 unique visitors, with about 19,087 page viewshttp://tf2013.egi.eu The #tf2012 tag was mentioned in 454 tweets There were 10 blog posts during the week PhD students funded to attend/blog from event 161 people used the conference4me iPhone/Andorid app NA2.2: EGI-InSPIRE Review 2013 18

19. www.egi.eu EGI-InSPIRE RI-261323 EGI Community Forum 2014 Held in Helsinki, Finland, from 19-23 May 2014, co- organised with University of Helsinki and CSC - IT Center for Science Ltd. The event showcased the services, technologies and tools available to new and existing scientific communities Held in conjunction with Research Data Alliance Europe (RDA), EUDAT, OpenAIRE & ATT, NorduGrid Conference, Nordic e-Infrastructure Collaboration (NeIC), European Globus Community Forum 373 registered for the event that featured 270 contributions Included Networking session, Hackathons and Lightning Talks in plenary session The Community Forum website (http://cf2014.egi.eu) had about 13,000 page views.http://cf2014.egi.eu The #cf2014 tag was mentioned in 535 tweets; 89 photographs uploaded to Flickr; iPhone & android free apps downloaded by 152 users NA2.2: EGI-InSPIRE Review 2013 19

20. www.egi.eu EGI-InSPIRE RI-261323 External Events Attended 20 NA2.2: EGI-InSPIRE Review 2013 Scientific Meetings EGU General Assembly 2014 European Conference on Computational Biology 9th European Biophysics Congress Non-Scientific Meetings Supercomputing International Supercomputing International Symposium on Grids and Clouds Cloudscape VI ICT2013 National Science and Innovation Conference

21. www.egi.eu EGI-InSPIRE RI-261323 Future External Events 21 NA2.2: EGI-InSPIRE Review 2013 Scientific Meetings European BioEnergetics Conference European Conference on Computational Biology EGU General Assembly 2015 Non-Scientific Meetings None

22. www.egi.eu EGI-InSPIRE RI-261323 Scientific Papers Over 400 papers published in 2013 They cover Computing, Physics, Economics, Chemistry, Ecology, Engineering and more Examples Computer-Assisted Engineering of Synthetic Pathway for Biodegradation of Toxic Persistent Pollutant Global motion planning for modular robots with local motion primitives Semantic spaces for improving language modeling Providing traceability for neuroimaging analyses The Emerging Governance of E-Infrastructure Towards cryptographic function distinguishers with evolutionary circuits Online Speaker Adaptation of an Acoustic Model Using Face Recognition EGI is also working with OpenAIRE to upload and claim papers that used EGI but they’re system is having teething issues Great source for News Stories and Case studies 22 NA2.2: EGI-InSPIRE Review 2013

23. www.egi.eu EGI-InSPIRE RI-261323 Summary Communicate EGI’s benefit, strategy and values Collaboration of EGI.eu, NGIs and Champions Produce quality targeted material/products through relevant channels for particular audiences Continue to innovate and be a recognised leader in communicating e-infrastructures and their benefits 23 NA2.2: EGI-InSPIRE Review 2013

24. www.egi.eu EGI-InSPIRE RI-261323 Links Use Cases - http://www.egi.eu/case-studies/http://www.egi.eu/case-studies/ Publications - http://www.egi.eu/news-and- media/publications/http://www.egi.eu/news-and- media/publications/ News Items - http://www.egi.eu/news-and- media/newsfeed/http://www.egi.eu/news-and- media/newsfeed/ Blog - http://www.egi.eu/blog/http://www.egi.eu/blog/ Social Media – http://go.egi.eu/smchttp://go.egi.eu/smc Director’s Letter - http://www.egi.eu/news-and- media/directors_letters/http://www.egi.eu/news-and- media/directors_letters/ 24 NA2.2: EGI-InSPIRE Review 2013