1. The Magazine School 2010 Bringing outstanding writing, design and photography to the classroom The Western Magazine Awards Foundation

2. An annual awards program recognizing excellence in Western Canadian editorial work, and design. westernmagazineawards.ca TMS The Magazine School is a project of the Western Magazine Awards Foundation. It provides classroom material to writing and design instructors and professors. Western Magazine Awards Foundation

3. Best Photograph – Architectural, Landscape or Still Life Clinton Hussey The Real Deal Western Living The 2010 Western Magazine Awards

4.  Brent Mykytyshyn, By Their Own Hand, Avenue  James May, Flowers Frozen in Time, Swerve  Marc Rimmer, Storm Sewer, Swerve  Mark Mushet, Rattle & Hum, Vancouver Review  Clinton Hussey, The Real Deal, Western Living Finalists: Best Photograph – Architectural, Landscape or Still Life

5. Clinton Hussey “The Real Deal” Western Living And the winner is…

6. ●“As Canada's largest regional magazine, Western Living invites readers to stretch their imaginations about living in the West: we share what intrigues, surprises and thrills us about people, places, homes, gardens, food and adventure from Winnipeg to Victoria and everywhere in between.” ●Published 10 times yearly by Transcontinental Media in Vancouver ●Circulation: 192,350 ●westernlivingmagazine.comwesternlivingmagazine.com Western Living

7. ●Vancouver-based photographer ●Winner of a Lotus Award, National Magazine Award, a Juno and a Grammy  “Photography is a perfect fit for me; I like the perfect mix of technical and creative, very much like my dad who was a professional musician that also repaired instruments like a surgeon.” ●clintonhussey.comclintonhussey.com Photographer: Clinton Hussey

8. ●Has worked at Vancouver Magazine, BCBusiness, Seattle Magazine, Western Living and Condo Magazine  “I work on graphic design and I’m a budding filmmaker and also a photographer. I dabble in a lot of things.” ●dorischeungartmedia.comdorischeungartmedia.com Art Director: Doris Cheung

9. “We’d send a writer to experience the unique food culture of a certain place, then run the story with recipes (killing two birds with one stone, then roasting them for dinner).” – Charlene Rooke, Western Living editor at the time Story creation

10. “Tex Mex was the writer’s pitch. Since the Culinary Institute of America was at the time establishing one of its prestigious campuses in San Antonio (the others are in Napa and New York), the time to anoint Latin- influenced food as a major North American cuisine seemed right.” – Charlene Rooke Writer’s pitch: Tex Mex

11. “This type of hybrid story probably represents a bigger challenge for the art department: readers will want to see some of the faces and places the writer talks about, but they will also want to have a sensory experience of the colours, smells, textures and flavours of the food.” – Charlene Rooke How to illustrate the food

12. Title The real deal Deck To find “authentic” Mexican cuisine, our food critic ventures deep into the heart of Texas By Alan Richman “The Real Deal”

13. ●Food stylist Murray Bancroft ●Photographer Clinton Hussey The experts are called in

14. ●A former chef with an art history degree ●Culinary creative director at Western Living ●Freelanced for Western Living, Vancouver Magazine and Real Weddings Magazine ●murraybancroft.commurraybancroft.com Food stylist: Murray Bancroft

15. “Sourcing fresh ingredients and attention to detail are definitely tricks of the trade. “My personal philosophy is a change from styling which tends to be very perfect looking and not very real looking. “I believe in making food look really tasty and whatever ingredient makes you want to reach off the page and grab it is what I like. That is the imperfection of a dish.” – Murray Bancroft Food stylist

16. “I was thinking it would be great to shoot something very fresh looking. Those ingredients are fresh with great colours with lime, chilies and cilantro. [They] have a rustic feeling without being too stereotypical – we didn’t want to use Mexican coloured blue glass or any of those kinds of stereotypes – so rustic, but contemporary.” – Murray Bancroft A fresh look

17. “It works with colour, the general Mexican effect of limes... Most of the dishes come with a lime base, and limes are gathered from trees.” – Clinton Hussey Centrepiece colour: Green

18. “[The photo includes a] lime zester that is used to get the juice out of limes, which is pretty important to that cooking, and some reamed lines that are squeezed and squished... to make it kind of messy.” – Murray Bancroft Bancroft spices it up

19. “It’s a little rougher feeling, and more Mexican Tex Mex, not high end. It’s homey and rural.” – Clinton Hussey Background: A concrete slab

20. “I’ve always had this thing with styling, especially with my culinary background; I believe it should be real-looking. Whatever is good about that dish, kind of the drool factor that makes you want to eat it, should be prevalent rather than everything perfect and perfectly placed and over-styled looking.” – Murray Bancroft Looking for authenticity

21. Items in the shot: ●Limes ●Orange lime zester (added after test shots) ●Tomatillos ●Rustic wood bowl ●Juice ●Small bowl of pico de gallo ●Rustic knife and fork ●Concrete slab Hussey and Bancroft work together

22. “Lighting in photographs is one of the most difficult things to do. Clinton is a total pro at it. The shadows totally add to the depth of the image and it mimics what you see in real life.” – Doris Cheung Shot in studio with strobe lighting

23. “In post production we did some mainly dodging and burning of it, lightening and darkening... It was more taking down some areas in tone and bringing up some.” – Clinton Hussey Technical manipulation

24. “It is basic, simple and clean.” – Clinton Hussey “The vibrancy of these dishes and ingredients practically leaps off the page, due to Murray’s styling and Clinton’s mastery of the light and framing.” – Charlene Rooke The final result

29. The Magazine School is a project of the Western Magazine Awards Foundation, which acknowledges the financial support of the Government of Canada through the Canada Periodical Fund of the Department of Canadian Heritage for this project. The Magazine School content was prepared with the skilful assistance of Janice Paskey and students Sarah Kitteringham and Terence Yung of Mount Royal University, and with the generous co-operation of the winners of the 2010 Western Magazine Awards. Credits We acknowledge the financial support of the Government of Canada through the Canada Periodical Fund (CPF) of the Department of Canadian Heritage towards our project costs.