1. Creating a Resort Presence Student Name

2. Customer Requirements  Healthy eating opportunities  Upscale restaurants  Gourmet-quality dining  Good 4 U can provide the ambiance, quality and healthfulness vacationers demand

3. Benefits to Good 4 U  Our name associated with leisure activities  Expand Good 4 U Revenue Potential

4. New Restaurants Planned

5.  A reputation for healthful food  A reputation for gourmet-quality food  A reputation for a fun atmosphere Our Strengths

6. Financial Benefits  More Restaurants mean more revenue  By enlarging our operation, we can streamline administrative costs  Profit margin will rise

7. Key Benefits  Summarize the key benefits provided by the product, service, or idea being promoted

8. Next Steps  Locate possible restaurant sites in resort areas  Run focus groups to determine customer needs in resort areas  Evaluate cost of development