2. ASM Social Networking MicrobeWorld.org ASM Community Small Things Considered mBiosphere MicrobeWorld’s iPhone App All created and managed in-house

3. MicrobeWorld.org Hub for sharing microbiology & life science- related content News, video, images, resources, etc. Users are the editors Tagging and collections Conversations around content Networking & relationships grow around shared interests Profile info is 100% private by default, activity is public Less noise, more focus

4. MicrobeWorld.org Use Cases Keep current in your field Self-promotion (news releases, blogs & podcasts) Share posters and papers Build curriculum Use as a classroom supplement Live stream events

5. ASM Community Site A social network for ASM members and microbiologists Share contact and professional background information Directory search Create/join groups Collaborate via wikis Create blogs Post events to community calendar Chat in real time

6. Small Things Considered ASM’s “microbe blog” Curated by Mosellio Schaechter & Merry Youle Focus on microbial phenomena Guest posts are encouraged Teachers’ Corner – posts organized into subject areas for a typical microbiology course Interact via comments & email

7. mBiosphere Blog for ASM’s new open access journal mBio Interviews and podcasts with editors and authors Highlights upcoming papers A “behind the scenes” look at how the journal works Interact via comments & email

8. MicrobeWorld’s iPhone App iPhone, iPod Touch & iPad Delivers MicrobeWorld produced audio and video content over wifi and AT&T’s 3G network. –Meet the Scientist –This Week in Virology –This Week in Parasitism –MicrobeWorld Video –Mundo de los Microbios Delivers current issue of Microbe magazine Keep track of MicrobeWorld site updates via Twitter Wallpaper – microscopy images for your iPhone Call-in audio comments Bonus audio, video and.pdf content

9. We Listen All users are encouraged to submit ideas and feedback about user experience All ASM social networking sites are works in progress New features and site updates occur regularly

10. ASM’s Presence on the Social Web Facebook Fan Page Twitter – several accounts MySpace YouTube, SciVee.tv, Vimeo, etc. iTunes/podcasting

11. Facebook Fan Page Curated by ASM staff Highlights news and resources from ASM and ASM’s member activities Updated daily Features complete catalogue of MicrobeWorld Video Interact with comments and wall posts 5,000 fans strong ¼ Spanish-language speaking facebook.com/asmfan

12. Twitter MicrobeWorld ASMNewsroom mBio General Meeting hash tag is #ASMGM Meeting updates will be post via twitter.com/microbeworld Use @ replies (public) or “d” (private) to message us

13. MySpace Yes, MySpace still exists Curated by ASM staff Highlights news, videos and podcasts from MicrobeWorld.org. Updated regularly Interact with comments or messages 900 fans strong myspace.com/microbeworld

14. Video Sharing Sites YouTube Vimeo SciVee.tv TeacherTube Viddler and 10 more 40 + Videos Published to Date

15. iTunes/Podcasts ASM Produces 4 audio podcasts and 1 video podcast. –Meet the Scientist –This Week in Virology –This Week in Parasitism –MicrobeWorld Video –Mundo de los Microbios All are available in iTunes, Miro and on MicrobeWorld.org Subscribe via iTunes or RSS

16. Questions? Please, ask them now Or, tweet @microbeworld Contact Chris Condayan Manager, Public Outreach American Society for Microbiology ccondayan@asmusa.org twitter.com/microbeworld