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The Role of Transportation in the Competitive Advantage of Industrial Sugar David Ripplinger Transportation Research Forum Annual Forum March 21, 2013.

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Presentation on theme: "The Role of Transportation in the Competitive Advantage of Industrial Sugar David Ripplinger Transportation Research Forum Annual Forum March 21, 2013."— Presentation transcript:

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2 The Role of Transportation in the Competitive Advantage of Industrial Sugar David Ripplinger Transportation Research Forum Annual Forum March 21, 2013

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4 GALVA, Iowa | In 2012, Jim Peterson grew 5,000 acres of a new type of corn designed to produce ethanol more efficiently. The Washta, Iowa area farmer sold the grain for a premium -- 40 cents per bushel more than the regular market price….. Sioux City Journal March 17, 2013

5 Competitive Advantage the ability gained through attributes and resources to perform at a higher level than others in the same industry or market - Porter 1980

6 A firm is said to have a competitive advantage when it is implementing a value creating strategy not simultaneously being implemented by any current or potential player. - Barney 1991

7 So who benefits from industry-wide adoption of Enogen (or other technology)?

8 PART II. A NEW (ANOTHER?) BIOENERGY PATHWAY

9 Bioenergy Pathways At the highest level - defined by a triplet of a bioenergy feedstock, conversion technology, and bioproduct Corn-ethanol pathway –Feedstock: Corn –Conversion Technology: Fermentation –Bioproduct: Ethanol

10 Energy Beets: A New Domestic Energy Crop A variety of the species beta vulgaris bred for sugar quantity Not sugar quality as is the case of sugar beets Considerable research efforts are underway by technology companies to develop these varieties

11 The Idea Sugar is nature’s store of accessible energy Readily convertible (feedstock) into a number of bio-products Sugar beets are an economical way of producing sugar Breed/process for sugar content, not quality

12 The Opportunity Greater farm income Increased soil health due to deep tap root Tolerate to drought and alkaline/saline soils Beneficial industrial crop to add to the rotation Good for ND Growers Good for the Earth Good for Rural Economies Beets produce double the ethanol per acre than corn Beet-based ethanol produces half the greenhouse gas emissions of petroleum fuel Facilities have low carbon footprint Each 20 MGY facility will create 23 quality jobs Each facility will support local farm production

13 Industrial Sugar An intermediate bioproduct/biofuel feedstock that uses industrial crops It’s not sugar diverted from food streams Can be used to produce a variety of bioproducts (sugar platform)

14 Source: EIA, 2012

15 PART III: THE COMPETITIVE ADVANTAGE OF INDUSTRIAL SUGAR

16 Defining Competitive Advantage 1. Low cost production 2. Unique value attributes Need to be Long-term & Sustainable Explicit economic (financial) costs Implicit (primarily environmental) benefits What advantages does energy beet-based sugar have over that from sugar cane or corn?

17 Carbon Footprint Estimated by conducting a life cycle assessment g CO2e/MJ fermentable sugar This can be priced ($10- $30/MT)

18 Agronomic Benefits Salinity mitigation Deep tap root –Source nutrients –Drought tolerance

19 Regional Advantages Beets grow well in many agroecosystems Free storage in the north (it was -6 this morning when I left Fargo) Winter crop in the south Harvested just in time in SW (under irrigation)

20 CornSugar CaneEnergy Beets Corn v. E-Beets FieldLess Energy Per Acre More energy per acre (2x corn) Smaller catchment/ fewer trips Field-to- Refinery More energy dense, storable Less energy dense, non- storable (1/4x corn) Less energy dense (1/4x corn), storable under certain conditions More trips RefineryStarch needs to be converted Mechanical extraction Refinery-to- Processor On-site- Processor- to- consumer RailMarine/ domestic (distant but low-cost ) RailDepends on region

21 Conclusions Energy beet-based industrial sugar have a number of beneficial economic, agronomic, and environment-impacting attributes Has competitive advantages against corn and cane-based ethanol, regional advantages


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