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A Life time of Learning in Marketing and Sales The Largest Membership body for Marketers Most widely recognised qualifications for Marketers Qualification of choice for most employers Four levels for Marketers Three levels for Sales
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A Life time of Learning in Marketing and Sales Marketing Qualifications Introductory Certificate in Marketing (ICM) Suitable for students who have completed GCSE No previous experience necessary NVQ Level 2 Membership LevelStudying Affiliate Member (Aff MCIM) Study Methods – Online, Part time evenings Apply a basic knowledge of the building blocks that make up the marketing tools
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A Life time of Learning in Marketing and Sales Marketing Qualifications Professional Certificate in Marketing (PCM) Suitable for students with basic marketing knowledge gained either at ICM or A level study Currently working as support staff in marketing or moving from another discipline NVQ level 4 Membership GradeStudying Affiliate Member (Aff MCIM) Study MethodOnline, Part time evening, Blended online, Intensive study Understand the role of marketing in business recognising its development and its implications for the organisation
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A Life time of Learning in Marketing and Sales Marketing Qualifications Professional Diploma in Marketing (PDM) Suitable for students with a degree with marketing content, practitioners with two years experience or PCM Currently working as a practitioner with aspirations to move into management. NVQ level 6 Membership GradeAssociate Member (ACIM) Study MethodOnline, Part time evening, Blended online, Intensive study with CIM Academy This qualification is for marketers who are concerned with managing the marketing process at an operational level
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A Life time of Learning in Marketing and Sales Marketing Qualifications Professional Post Graduate Diploma in Marketing(PGDip) Suitable for students with a degree in Marketing, practitioners with at least five years experience in a senior marketing position or PDM Currently working as a manager with aspirations to move into senior management or a senior manager or director wishing to consolidate many years of marketing experience NVQ level 7 Membership GradeFull Member (MCIM Study MethodOnline, Part time evenings, Intensive study with CIM Academy Formulate, present and justify a creative customer focused and innovative strategy for and given context.
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A Life time of Learning in Marketing and Sales Continuous Professional Development 1.98 One day workshops 2.42 Intensive development courses 3.Breakfast Meetings for Senior Marketing Mangers and Directors 4.45 Branches running events around the country 5.Diagnostic Needs Analysis tool to assess competency 6.Sales Qualifications, ICS, ACS, and DPS
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