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Published byMartha Stewart Modified over 8 years ago
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Evaluation Question 4
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Target Audience The target audience for our film is young adults and teens, we thought that this is a good audience as they will be able to keep up with our storyline and still relate to the location. This audience would be the easiest to market to as they are up to date with social media and have easy access to the internet. Our film will appeal to both male and females, we saw that this was the best decision because we didn’t want to close off a certain audience because of the way that our film was marketed.
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Is Our film conventional? The audience that we are advertising to are conventional to our genre of a psychological thriller and a mainstream production company. But what is interesting that that the way we wish to advertise our film is more conventional of a horror film and matches the independent movie advertising techniques for example advertising using social media and viral campaigns.
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Film Rating The rating that we planned for our film is 15, we chose this because it matches our genre and stops our film being shown to younger audiences. A 15 rating is a conventional rating for a thriller film. Were-as an 18 is normal for a horror film.
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Example audience profile Jenny 16, she goes to Varndean college, she studies media, English language and travel and tourism. In her spare time she enjoys watching films, especially thriller film and crime films. Her ideal film is a thriller with a simple but eye- catching storyline. She also enjoys films where the protagonist is a women.
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