1. Copyright © 2013 Intel Corporation. All rights reserved. Digital Signage for Growing Businesses November 2013

2. Requires activation and a system with a corporate network connection, an Intel® AMT-enabled chipset, network hardware and software. For notebooks, Intel AMT may be unavailable or limited over a host OS-based VPN, when connecting wirelessly, on battery power, sleeping, hibernating or powered off. Results dependent upon hardware, setup and configuration. For more information, visit Intel® Active Management Technology. Requires a 4th generation Intel® Core™ processor, enabled chipset, Intel® Rapid Storage Technology (Intel® RST) software. Intel® vPro™ Technology is sophisticated and requires setup and activation. Availability of features and results will depend upon the setup and configuration of your hardware, software and IT environment. To learn more visit: http://www.intel.com/technology/vpro.http://www.intel.com/technology/vpro Iris™ graphics is available on select systems. Consult your system manufacturer. Intel’s compilers may or may not optimize to the same degree for non-Intel microprocessors for optimizations that are not unique to Intel microprocessors. These optimizations include SSE2, SSE3, and SSE3 instruction sets and other optimizations. Intel does not guarantee the availability, functionality, or effectiveness of any optimization on microprocessors not manufactured by Intel. Microprocessor-dependent optimizations in this product are intended for use with Intel microprocessors. Certain optimizations not specific to Intel microarchitecture are reserved for Intel microprocessors. Please refer to the applicable product User and Reference Guides for more information regarding the specific instruction sets covered by this notice. Notice revision #20110804 Any TCO or other cost reduction scenarios mentioned in this document are intended to enable you to get a better understanding of how the purchase of a given Intel product, combined with a number of situation-specific variables, might affect your future cost and savings. Circumstances will vary and there may be unaccounted-for costs related to the use and deployment of a given product. Nothing in this document should be interpreted as either a promise of or contract for a given level of costs. INFORMATION IN THIS DOCUMENT IS PROVIDED IN CONNECTION WITH INTEL PRODUCTS. NO LICENSE, EXPRESS OR IMPLIED, BY ESTOPPEL OR OTHERWISE, TO ANY INTELLECTUAL PROPERTY RIGHTS IS GRANTED BY THIS DOCUMENT. EXCEPT AS PROVIDED IN INTEL’S TERMS AND CONDITIONS OF SALE FOR SUCH PRODUCTS, INTEL ASSUMES NO LIABILITY WHATSOEVER AND INTEL DISCLAIMS ANY EXPRESS OR IMPLIED WARRANTY, RELATING TO SALE AND/OR USE OF INTEL PRODUCTS INCLUDING LIABILITY OR WARRANTIES RELATING TO FITNESS FOR A PARTICULAR PURPOSE, MERCHANTABILITY, OR INFRINGEMENT OF ANY PATENT, COPYRIGHT OR OTHER INTELLECTUAL PROPERTY RIGHT. A “Mission Critical Application” is any application in which failure of the Intel Product could result, directly or indirectly, in personal injury or death. SHOULD YOU PURCHASE OR USE INTEL’S PRODUCTS FOR ANY SUCH MISSION CRITICAL APPLICATION, YOU SHALL INDEMNIFY AND HOLD INTEL AND ITS SUBSIDIARIES, SUBCONTRACTORS AND AFFILIATES, AND THE DIRECTORS, OFFICERS, AND EMPLOYEES OF EACH, HARMLESS AGAINST ALL CLAIMS COSTS, DAMAGES, AND EXPENSES AND REASONABLE ATTORNEYS’ FEES ARISING OUT OF, DIRECTLY OR INDIRECTLY, ANY CLAIM OF PRODUCT LIABILITY, PERSONAL INJURY, OR DEATH ARISING IN ANY WAY OUT OF SUCH MISSION CRITICAL APPLICATION, WHETHER OR NOT INTEL OR ITS SUBCONTRACTOR WAS NEGLIGENT IN THE DESIGN, MANUFACTURE, OR WARNING OF THE INTEL PRODUCT OR ANY OF ITS PARTS. Intel may make changes to specifications and product descriptions at any time, without notice. Designers must not rely on the absence or characteristics of any features or instructions marked “reserved” or “undefined”. Intel reserves these for future definition and shall have no responsibility whatsoever for conflicts or incompatibilities arising from future changes to them. The information here is subject to change without notice. Do not finalize a design with this information. The products described in this document may contain design defects or errors known as errata which may cause the product to deviate from published specifications. Current characterized errata are available on request. Contact your local Intel sales office or your distributor to obtain the latest specifications and before placing your product order. Copies of documents which have an order number and are referenced in this document, or other Intel literature, may be obtained by calling 1-800-548-4725, or go to: http://www.intel.com/design/literature.htmhttp://www.intel.com/design/literature.htm Copyright © 2013 Intel Corporation. All rights reserved. Intel, the Intel logo, and Xeon are trademarks of Intel Corporation in the U.S. and other countries. *Other names and brands may be claimed as the property of others. 2 Legal Notices and Disclaimers

3. Agenda Webinar Objective Provide you with an overview of digital signage solutions and discuss selling strategies to help you grow your business in this market. Intended Audience Intel® Technology Providers seeking to expand their offerings with digital signage solutions. Topics to discuss The new world of digital signage: overview and market adoption Supporting technologies for digital signage User types and solution recipes Discussion starters Resources 3

4. The New World of Digital Signage 4  Presenting information  Promoting brands  Advertising  2 Million displays  Thousands of networks

5. Poll Question #1 What are the key business problems your customers are trying to solve? a.Increase sales b.Increase business with current customers c.Gain new customers d.Reduce operating costs e.Minimise losses (shrinkage, seasonality) f.Other g.Don’t know 5

6. Who Is Using Digital Signage 6  Retail (65%)  Entertainment (15%)  Transportation (6%)  Hospitality (5%)  Corporate (3%)  Healthcare (3%) The major vertical markets are:

7. Poll Question #2 Which markets areas are you currently providing digital signage solutions for? (Select all that apply). a.Specialty Retail b.Restaurant/Food Service c.Hospitality d.Convenience Store / Gas Station e.Banking f.Public Sector (Education, Government, Health Care) g.Other h.None of the above/New to this market 7

8. 8 Digital Signs Deliver Value  Higher Revenues  Lower Costs  Enhancing Customer Experiences  Increasing Customer Engagement Digital signs can engage customers via touch screen (and/or non-touch, gesture controls) creating opportunities to get customized information, play games, gather input and more.

9. 9 A Versatile Marketing and Communications Solution Digital signs are smart With the addition of a camera like device on the sign, you can gather anonymous audience analytics and track how many people viewed the sign, their age, gender, etc.  Digital signs can be installed anywhere: vending machines, kiosks, gas pumps  Static and interactive signs  For broadcasting and gathering information that can be used to improve your business

10. Choosing a Digital Signage Solution 10 Basic SolutionLarge Implementation

11. Poll Question #3 Which of the following best describes your customers: a.No technology deployed and sceptical of the value of technology b.New to digital signage, but open to new ideas and uses c.Understands technology very well, but tends to focus use in 1-2 areas of the business d.Understands technology very well and are interested in exploiting anywhere it can provide a positive ROI e.Other f.None of the above/New to this market 11

12. 12 Managing Content  Static and animated images, video  Live data from the Internet  Intel® Retail Client Manager: What content should appear, when and for how long One of the primary advantages of digital signs is the flexibility they offer in displaying content. Instead of static images, the content can consist of animated graphics, video and even live data feeds from the Web or local, enterprise applications.

13. Gathering Anonymous Audience Analytics 13  Optical sensors—i.e., a webcam  Analytics software: Intel® AIM Suite: gathering gender and age data Digital signage can help you gather information for planning and marketing:

14. Remote Management 14  Digital signs can be managed remotely  Intel® AMT can fix a wide range of issues even when the operating system is down  KVM redirection to remotely power on/off  Proof-of-play

15. Poll Question #4 What types of solutions do you provide today? (Select all that apply) a.Digital signage displays b.Digital signage media players c.Content management solutions for digital signage and other touchpoints d.None of the above/new to this market 15

16. Why an Intel-based Solution? 16  Powerful, scalable processors  HD Graphics  Enhanced capabilities for content, diagnostics, analytics, security and more

17. Digital Signage Recipe 17

18. The Future Is Happening Now 18  Media-Saturn Group: A global communications and Advertising Network  Suning: In-store kiosks that use analytics to engage customers and prevent show rooming  Large European retailer: Animated, multi-dimensional views of large appliances—reducing in-store inventory needs

19. 19 Conversation Starters & Probes  What does the “right” customer experience look like for you? What is preventing you from achieving it?  How do you now deliver marketing and sales information to your customers on premises (i.e., signs, posters, fliers, shelf labels)? What is your cost of producing these materials?  Can you determine how many people visit your stores and how and what they purchase most often?  What operational issues have been the most challenging to you? Creating and publishing content? Managing and maintaining the solutions? Calculating their actual value in promoting sales and enhancing customer experience? More questions and selling strategies are available on the How to Sell Guide for Digital Signage– exclusively for Intel® Technology Providers. http://cache-www.intel.com/cd/00/00/53/90/539049_INT_DS_HowToSellGuide_final.pdf

20. Poll Question #5 What is the typical budget your customers have available for deploying new technology to solve key business problems? a.< $10K b.$10K-$50K c.$50K-$100K d.$100K-$250K e.$250K-$500K f.> $500K g.Don’t Know 20

21. Upcoming Webinar 21 Monday, 11/18 - 3:00 p.m. UK time Retail Solutions Division (RSD) Solutions Webinar Series: Targeted Ads This comprehensive overview will aid you in selling Intel-based digital signage solutions to small and medium-size businesses (SMBs). Retail Solutions Division (RSD) Solutions Webinar Series: Targeted Ads

22. Q&A 22

23. Poll Question #6 Would you like an Intel representative to contact you with additional information? a.Yes. b.No thank you, not at this time. 23

24. Copyright © 2013 Intel Corporation. All rights reserved. Thank You.