1. LEADERSHIP RETREAT/ ORGANIZATION TRAINING 2012-2013 JULIE EVANS VP OF PROGRAMMING PAMA- PARKSIDE AMERICAN MARKETING ASSOCIATION WHERE IS EVERYONE?

2. But we worked so hard…. 80% of your time for any program should be spent on….

3. Paper Promotions Posters A-Frames (24x36) Handbills Table Tents Napkin Dispensers Door Hangers Intercampus Mailings

4. Graphic Designers Brittany  Departments and Student Activities Events New graphic designer!  Student Involvement Center  10 hours per week just for organizations

5. Electronic Promotions All-Campus Email Targeted Emails  Professors  Departments  Organizations Bi-weekly RA E-mails  Org President Emails WIPZ Ranger News Digital SCTR TV’s Press Release  Dave Buchanan h

6. Specialty Promotions Display Case (SCTR) Display Case (Women’s Center) Bridge Window/Table Buttons Calendar Boards Sidewalk Chalk

7. 3D Marketing We live in a VISUAL world The less to read, the more interesting Create themes (colors, symbols, animals)  Dance: hang disco balls from the ceiling on bridge Put a face to your organization  Create member cut outs

8. Campaigning Use different marketing techniques over a longer period of time One Month  Week 1: Bridge Window  Week 2: 24x36 Posters  Week 3: Bridge Table/Handbills  Week 4: Microphone Announcement on Bridge

9. Get them interested Take pictures at your events Take videos at your events Get testimonials- upload to home base Blog- about your events, and how successful they were

10. Things to Remember Sponsored by: ______________________ FREE FOOD! Parkside Logo (swoosh) h

11. Questions, Comments, Concerns? Meetings Wednesdays @ 5pm in Walnut Room Student Activities, SCTR L104 Monday-Friday 8am-4:30pm 262-595-2278