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Published byCornelia Anthony Modified over 8 years ago
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Created by BM|DESIGN|ER One World Concept One World Youth Customer Phase 1 Phase 2 implementation Partner
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Created by BM|DESIGN|ER PARTNERS Youth orgs. Not-Gov orgs. Tech partners VALUE PROPOSITION Contribute to a cause Interact/share stories online Learn about other cultures. CSR Promotion CUSTOMERS Young people (aged:18-24) @er Internet users Global MNC KEY ACTIVITIES Website development Website maintenance Promotion of inititiative Sales Account management RELATIONSHIPS Self-Service Communities Co-Creation Sponsor KEY RESOURCES Website ORS Social media intergration Brand Cause Tech HR Editing staff AIESECer promotion of website Sales staff DISTRIBUTION & ACQUISITION CHANNELS Online Social media & Web 2.0 Mobile Youth Alliance websites AIESEC Country/Local online sites Physical sales Online marketing COST STRUCTURE Platform Setup HR management Cost of sales REVENUE STREAMS / PRICING Free to post Crowd Sourced revenue for cause Sponsor fee
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Created by BM|DESIGN|ER PARTNERS Youth orgs. Not-Gov orgs. Tech partners VALUE PROPOSITION Contribute to a cause Interact/share stories online Learn about other cultures. CUSTOMERS Young people (aged:18-24) @er Internet users KEY ACTIVITIES Website development Website maintenance Promotion of inititiative RELATIONSHIPS Self-Service Communities Co-Creation KEY RESOURCES Website ORS Social media intergration Brand Cause Tech HR Editing staff AIESECer promotion of website DISTRIBUTION & ACQUISITION CHANNELS Online Social media & Web 2.0 Youth Alliance websites AIESEC Country/Local online sites COST STRUCTURE Platform Setup HR management REVENUE STREAMS / PRICING Free to post Crowd Sourced revenue for cause
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Created by BM|DESIGN|ER PARTNERSVALUE PROPOSITIONCUSTOMERS KEY ACTIVITIESRELATIONSHIPS KEY RESOURCES DISTRIBUTION & ACQUISITION CHANNELS Mobile COST STRUCTURE REVENUE STREAMS / PRICING
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Created by BM|DESIGN|ER PARTNERSVALUE PROPOSITION CSR Promotion CUSTOMERS Global MNC KEY ACTIVITIES Sales Account management RELATIONSHIPS Sponsor KEY RESOURCES Sales staff DISTRIBUTION & ACQUISITION CHANNELS Physical sales Online marketing COST STRUCTURE Cost of sales REVENUE STREAMS / PRICING Sponsor fee
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