1. E-Commerce

2. Definitions and Concepts
Pure versus Partial Electronic Commerce depends on the degree of digitization involved.
Brick-and-mortar organizations
Virtual organizations
Click-and-mortar organizations

3. Types of E-Commerce
Business-to-Consumer (B2C) Business-to-Business (B2B) Consumer-to-Consumer (C2C)

4. Types of E-Commerce (continued)
Business-to-Employee (B2E)
E-Government
Mobile Commerce (m-commerce)

5. E-Commerce Business Models
Online direct marketing
Electronic tendering system
Name-your-own-price
Find-the-best-price

6. E-Commerce Business Models (continued)
Viral marketing Group purchasing Online auctions Bartering Online Affiliate marketing

7. E-Commerce Business Models (continued)
Product customization : customers use the Internet to self-configure products or services. Sellers then price them and fulfill them quickly.
Deep discounters company offers deep price discounts.
Membership only members can use the services provided.

8. Benefits of E-Commerce
Benefits to organizations
Makes national and international markets more accessible
Lowering costs of processing, distributing, and retrieving information
Benefits to customers
Access a vast number of products and services around the clock (24/7/365)

9. Benefits of E-Commerce (continued)
Benefits to Society
Ability to easily and conveniently deliver information, services and products to people in cities, rural areas and developing countries.

10. Limitations of E-Commerce
Technological Limitations
Lack of universally accepted security standards
Insufficient telecommunications bandwidth
Expensive accessibility
Non-technological Limitations
Perception that EC is unsecure
Unresolved legal issues
Lacks a critical mass of sellers and buyers

11. Online Service Industries
Cyberbanking involves conducting banking activities from home, a place of business, or on the road instead of at a physical bank location. Virtual banks are dedicated only to Internet transactions.
Online securities trading
Online job market
Travel services
Online advertising

12. Online Advertising Online Advertising methods
Banners are simply electronic billboards.
Pop-up ad appears in front of the current browser window.
Pop-under ad appears underneath the active window.
Permission marketing asks consumers to give their permission to voluntarily accept online advertising and .
Viral marketing refers to online “word-of-mouth” marketing.

13. Issues in E-Tailing
Channel conflict occurs when manufacturers disintermediate their channel partners, such as distributors, retailers, dealers, and sales representatives, by selling their products directly to consumers, usually over the Internet through electronic commerce
Order fulfillment involves finding the product to be shipped; packaging the product; arrange for speedy delivery to the customer; and handle the return of unwanted or defective products.

14. Electronic Exchanges Vertical Exchanges Horizontal Exchanges
Functional Exchanges

15. Frederic Lucano/Stone/Getty Images, Inc.
Electronic Payments
Electronic checks (e-checks)
Electronic credit cards
Purchasing cards
Electronic cash
Stored-value money cards
Smart cards
Person-to-person payments
Frederic Lucano/Stone/Getty Images, Inc.

16. Ethical and Legal Issues
Ethical Issues
Privacy
Job Loss

17. Legal Issues Specific to E-Commerce
Fraud on the Internet Domain Names Cybersquatting

18. Legal Issues Specific to E-Commerce (continued)
Domain Tasting Taxes and Other Fees Copyright