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Integrated Campaign IPVPN Combo Promo
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Objective of the Campaign Promo Description Promo Objective Promo Offering Upgrade Package BOD Package IPVPN VAS MNVS MWAS Secure WAN Secure Remote Access Managed Tele Presence 1.Accelerates adoption of high speed of 1Mb for existing IPVPN low speed (<1Mb) customers 2.Accelerates ICT growth with integrating connectivity and ICT solutions Offers an attractive IPVPN upgrade package together with VAS and Turn On Service for existing IPVPN low speed (<1Mb) subscriptions CONNECTIVITYCONNECTIVITY ICTICT TURN ON Enterprise SaaS - Office 365
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Campaign Background IPVPN CCTS Profile 70% of IPVPN circuits subscription is on low speed <768kbps IPLL will be phased-out in Y2018 and to be replaced with EFM Speed# Circuits % 64kbps4546 30.7% 128kbps1727 11.7% 256kbps2397 16.2% 384kbps80 0.5% 512kbps1470 9.9% 768kbps24 0.2% 1Mbps1972 13.3% 1.5Mbps39 0.3% 2Mbps2544 17.2% 14799100% IPVPN Situational Analysis 24% IPVPN CAGR (2014 – 2017) recorded at 15% (Source – IDC) 72% TM IPVPN Market Share (Ent, Govt & SME) 70% Total circuit for IPLL (<1M) 20% Revenue for IPLL (<1M) 1 1 IPVPN Low Speed Industry Trend 2 2 3 3
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GAME 1 512kb High Speed VAS 768kb Value Added Services Turn on Services 384kb 256kb 128kb 64kb < 4Mb GAME 2 5 PROMO!! 16 Feb – 30 June 2015
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Target Customer Target Customer Existing IPVPN: IPLL below 1Mb - Enterprise, Government and SME Total Addressable Market Size SpeedNo of circuits ENT 70% GOV 28% SME 2% 64kbps4546 128kbps1727 256kbps2397 384kbps80 512kbps1470 768kbps24 Primary Target Current price paid by customers are closer to the 1Mb promo price Easier customer acceptance on the upgrade promo Target segment: - ENT: FSI, ICT, Energy & Utilities - GOV: DSAM, FPT, HEPS
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Benefits &Value Proposition Value Proposition to Customer Able to enjoy high speed bandwidth with competitive price One-stop-shop solution with VAS Modular Turn On services like MNVS, MWAS, Secure Wan etc with attractive price Value Proposition to TM To create customer stickiness To align with 2015 business plan and vertical centric Revenue incremental
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IPVPN Promo Offering Network Visibility & Performance VADS Managed Network Visibility Services VADS Managed WAN Accelerator Managed Security Services VADS Secure WAN VADS Secure Remote Access Collaboration VADS Managed Tele Presence VADS Office 365
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IPVPN Promo Scenario Sample scenario: Existing IP Premier customer who wants: 1.Higher bandwidth 2.Complete view of what, which host, when and how much bandwidth is being consumed over their WAN network 3.Accessing Office apps via cloud Current subscription: a)IPLL b)Speed: 512kbps c)SLA 99.0% d)CoS package: Classic e)Price: RM 26K Upgrade / Subscribe TURN ON SERVICES Modular ICT Value Added Services Promo Plan (Upgrade bandwidth): a)IPVPN EFM BAU b)Speed: 1Mbps c)SLG: 99.5% d)CoS package: Classic e)Price: RM 31K (without router) VADS Office 365 VADS Managed Network Visibility Services
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Pricing Bandwidth Upgrade OTCDiscountBOD (IPME Only) 1MbpsWaive30%NA 2MbpsWaive30%FREE – 10Mbps BOD (3days for each quarter, valid for Year 1 Promo subscription) >2MbpsWaiveYesFree – 5x current bandwidth BOD (3days for each quarter, valid for Year 1 Promo subscription) IPVPN CONNECTIVITYCONNECTIVITY VAS TURN ON ICTICT ServicesFree TrialOTCDiscount MNVSYes (1 month)Waived40% MWASYes (1 month) limited to 2 sites in peninsula Waived for 30 sites within Klang Valley. More than 30 site at RM2,000/site 40% Secure WANYesChargeable60% Secure Remote AccessYesChargeable60-70% Managed Tele Presence-Chargeable53% Office 365-*TBA IPVPN COMBO PROMO 2015
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N0Product Annual Fee One Time Charge 1Mbps2Mbps>2Mbps Connectivity 1IPVPN *31,070*56,579Refer AE Waive 2BODNA*FREE NA Value Added Services 4MNVS5,000 3,000 7500 4,500 7,500 4,500 Waived 5 MWAS 15,686 11,204 15,686 11,204 49,371 35,265 Waived for 30 sites within Klang Valley. More than 30 sites at RM2,000/site 6Secure WAN28,428 15,484 28,428 15,484 28,428 15,484 2000 7Managed TP NA36,000 49,000 6000 8Office 365*TBA NA TOTAL 60,758 87,767**91,249 IPVPN COMBO PROMO Y2015 Save 30% In Ringgit Malaysia Save 30% Save 40% Save 60% **Excluding connectivity price *Excluding router price & cos package Pricing (Cont.) Save 56% Save 53%
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Pricing (Cont.) N0ProductAnnual FeeOne Time Additional VAS Managed Secure Remote Access (SRA) (a) Type A – Max 10 Users 36,000 11,361 5,000 (b) Type B – Max 50 Users 67,200 19,827 5,000 (c) Type C – Max 100 Users93,600 30,865 5,000 (d) Type D – Max 250 Users 214,800 57,333 8,000 (e) Type E – Max 500 Users 304,800 84,852 8,000 (f) Type F – Max 1,000 Users 339,600 102,099 8,000 Save 68% Save 70% Save 67% Save 73% Save 72% Save 70% In Ringgit Malaysia
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Business Rules 1.Applicable to existing IPLL customers via bandwidth upgrade exercise ONLY 2.Minimum contract of 3 years 3.Price Validity Period: 16 Feb – 30 June 2015 4.The price is fixed. No further discount. 5.Customers cannot enjoy special offer of value added services and turn on services without subscription of high speed bandwidth as above. 6.The promotion is for IPVPN with managed router. 7.The promotion is subject to infra readiness & availability. 8.For 1Mb via EFM BAU the activation can only be done starting May 2015 (upon EFM readiness). 9.Free BOD is applicable for IPME ONLY and valid for redemption within 1 year from the upgrade subscription date. The BOD T&C applies. 10.ICT modular selection for promo is subject to the VAS RFS readiness and the respective product T&C applies 11.The promo package price does not include internal wiring.
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FAQ / Q&A 1)What is IPVPN Combo Promo Y2015? IPVPN Combo Promo 2015 is an initiative to upgrade customer to 1Mbps with additional Value Added Services (VAS) as a combined offer to customer. 2)What are the key applications I can enjoy with IPVPN Combo Promo Y2015? Customer can enjoy the benefit of a secure connectivity with various options of VADS ICT solutions that optimizes the whole experience. Secure connectivity offered will be via TM’s IPVPN service. The VADS ICT solution offered are: Managed Secure WAN Managed WAN Accelerator Secure Remote Access Managed Network Visibility Services Managed Tele Presence 3)Is this promo open to IPVPN Premier customer only? Yes, applicable for IPVPN Premier below 1Mb customer. 4)Can customer upgrade or change package anytime within the existing contractual period? Will there be any charges? Yes, customer may upgrade within contract and charges is based on IPVPN Combo Promo price. 5) Can customer purchase own equipment instead of devices issued by VADS? No. Customer needs to subscribe or purchase equipment by VADS. 6) How do customer sign up for this promo? Customer may contact TM Sales personnel.
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Thank you
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