1. Welcome to the FAT BARREL ™ Stellenbosch Brand Pitch

2. The Quick Facts: My name is Bob Lynde. I am the founder and owner of FAT BARREL WINE COMPANY. FAT BARREL™ was founded in 2007, two years after resigning my directorship and selling my interests in Cape Classics™, and selling my Portland, Oregon-based wine distribution company. I first travelled to South Africa in 1992 and have split my time between here and there for the past 25 years. In that time I have run 5 different distribution companies: 2 in Oregon, 1 in Arizona and 2 in New York, running the gauntlet of 5 to 20 staff.  TAKE AWAY… “I get it … after 25 years of professional investment … I get it.” Today, FAT BARREL WINE COMPANY produces 12 brands and numerous “B.O.B” brands. (Buyers Own Brands / Private Labels), depleting 14,000 cases per annum in NY/NJ alone. Let’s spend the next 10 minutes talking about FAT BARREL™ – Stellenbosch, the company’s namesake estate-grown Wine of Origin Stellenbosch range.

3. FAT BARREL ™ - Stellenbosch 5 SKU’s - the company’s namesake brand Estate grown, Wine of Origin Stellenbosch Fresh whites & barrel-AND-bottle-aged reds

4. The Good News: $13.99 - $12.99 – Target Retail w/30%+ Wholesale & Retailer Margins Add $10.00 / Case to the 210 CASE Price for FOB NJ – Ex: Western Carriers Purchases. Direct Import Order Minimum = 210 CASES (70-case Pallets) Direct Import Margins Based on Max of $12.00 / Case Inbound Freight

5. Better News … Cool Case-Pack & Retail POS BRANDED CRAFT CASE PACK Lightweight Xanita Fibreboard, Pre-Cut & Easily Assembled at Retail Location

6. The Best News … 25 Years of professional growth and friendships has enabled FAT BARREL ™ – Stellenbosch to build an impeccable team of vinicultural and wine marketing professionals. David Hutton, General Manager FAT BARREL-SA (Pty) Ltd. Jacques Maree, Viticulture & Cellar Assistant Chris Keet, Winemaker & Cellarmaster Nico Walters, Viticulturist

7. Let’s Taste: FAT BARREL™ Stellenbosch 2013 OTB You Paid $12.99….do you feel like you got a good deal from your retailer…? 34% Cabernet Sauvignon 33% Merlot 33% Cabernet Franc FAT BARREL™ Stellenbosch 2013 OTB Shelf Talker

8. Fat Barrel’s 2016 resolution … “To be your most profitable supplier – not your largest supplier.” THANK YOU!