1. Giordano Moccasins By: Sabrina Giordano

2. Agenda Product Description History of the Product Cost of the product Where the product will be sold Who the product sells too What can the product do Where I see the company going in the future

3. The product: This product is a modern version on the First Nation’s Moccasin boots.

4. History of the product Moccasins were used by First Nation’s peoples in Canada and in Northern America They were used to keep peoples feet warm in harsh winter conditions They were used for powwow’s (Traditional dances.)

5. Cost of Product The cost will be around $60 - $70. This price will be reasonable because the money goes to pay for the real fur, and beading work.

6. Where the product will be sold The product will be sold in Canada, Northern parts of America and Europe. Wil lbe sold at the Giordano Moccasins store where there is a wide variety of styles It is to promote First Nation culture in these countries. The product also will help keep people warm

7. The target audience: Young adolescence (Teenage girls)13-18 Young adults (women)19-26 Older adults (women)27+ Moccasins can be used for males but in this case I chose to sell them to women because, the moccasins are more feminine.

8. What the product is capable of: Keeps both legs and feet warm Water proof Fashionable (can be used for every winter day purpose) Bringing and appreciating Native culture

9. Moccasins in the future: The style is trendy and I can see it being around for a few years We can make moccasins using different color furs Use different bead designs Use different beading colors

10. Contact info Email giordanomoccasins@hotmail.comgiordanomoccasins@hotmail.com Web site www.GiordanoMoccasins.cawww.GiordanoMoccasins.ca Telephone number (416)- 234-673

11. Plenty of thanks from Giordano Moccasins Giordano Moccasins will be sold at Giordano Moccasins, store. They are affordable boots for women at the price of $70 They are warm and stylish for the winter seasons.

12. Resources www.googleimages.com ( moccasins, fur moccasins) www.googleimages.com Personal background knowledge of the actual Shoe