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Finding Treasure in the Ivory Tower: Funding Technology Monique SmithJeanine Brooks Savannah College of Art and DesignThe University of Alabama
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Action Card Benchmarks: Public Single Campus University –21,750 Students –4,000 Faculty/Staff –75,000 Active Cardholders Card Program Initiated in 1995 –550+ Readers –$13.3 Million Annual Debit Card Sales –6.1 Million Annual Cardholder Transactions
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Financial Strategy: Launch revenue generators early Look for cost savings Provide customer service to the campus Business and technology must partner
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Financial Strategy: Revenue Generation Carding Fees First Card Free, $25 Replacement, $3 Spouse, $1 Conference Transaction Fees 1.5%-3.5% Campus Applications 3.5%-4% Average Off Campus Applications
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Financial Strategy: Revenue Generation Current Student Fees $3.50 per Fall/Spring Terms $.75 per Summer School Term Student Fees FY 06-07 $11 per Fall/Spring Terms $4 per Summer School Term
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Financial Strategy: Revenue Generation
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Financial Strategy: Revenue Generation Maintenance Fees: $500 annual fee, per reader, for off campus vendors Full maintenance (5 year model) for campus non-academic applications Full maintenance for contracted vendors (5 year model) Non-academic usage and contracted vendors pay for all equipment and installation $50 fee for one-time campus event access Outsourced by University Telecom Department to manage student campus telecom applications
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Financial Strategy: Expenses
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Partnerships: OIT Telecom/Network Administration Contracted Vendors Campus Interfaces
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SCAD Card Benchmarks: Private 3 campus International University –7,000 Students –1,500 Faculty/Staff –28,000 Active Cardholders Card Program Initiated in 1995 –85 Readers –$2.8 Million Annual Debit Card Sales –1.5 Million Annual Cardholder Transactions
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Financial Strategy: Full campus integration and enhancement Create revenue streams to enhance student life on and off campus Develop multifunction service center to defray costs of dedicated card staff
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Financial Strategy: Revenue Generation Carding Fees First Card Free, $20 Replacement Transaction Fees 2.5% Campus Applications 5% Average Off Campus Applications 1.5% Meal plan administration
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Financial Strategy: Revenue Generation
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Financial Strategy: Revenue Generation Structured Fees: $100 annual fee, per reader, for off campus vendors $250 Activity reader rental fee per event Maintenance Agreement share based on reader network usage Auxiliary partners pay for equipment and installation costs Bookstore revenue share
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Financial Strategy: Expenses
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Financial Strategy: Where are the Salaries? Turner Express Office Card Office staff perform essential customer service functions for Bursar, Registrar, Dining Services, Student Employment, Postal Services salaries are percentages of enrollment services department
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Partnerships: Enrollment Services Networking Services Dining Services Contract Provider Auxiliary Services Contractors Postal Services
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Thank You! Monique Smith Savannah College of Art and Design masmith@scad.edu (912) 525-6961 Jeanine Brooks The University of Alabama jbrooks@bama.ua.edu 205 348-8690
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