1. © 2014 Sizmek, Inc. all rights reserved. Accor DCO Campaign Novotel

2. Specs [Date][Footer]2  Fonts – Helvetica, Trade Gothic Bold  Images – Requirements in excel document  The copy text and URLs – Requirements in excel document.  The Dynamic Elements Excel Document: http://origin.demo.mediamind.com/AnnaCameron/DynamicElements_ Accor.xlsx http://origin.demo.mediamind.com/AnnaCameron/DynamicElements_ Accor.xlsx  Format dimensions  A|B testing for Media IQ: 728x90, 468x60, 120x600, 160x600, 300x250  Trip Advisor: 300x250, 728x90, 300x600, 300x600 – 970x600  National Rail: 300x250, 728x900, 120x600

3. The A/B Testing – standard banners [Date][Footer]3 How many versions would we recommend? Dynamic Elements

4. How we will manage the creative [Date][Footer]4  Full flexibility on managing versions.  Each ad format is managed via excel.

5. Destination Ads – (Example Mock) [Date][Footer]5 Frame with Dynamic Elements

6. Property Ads – (Example Mock) [Date][Footer]6 Frame with Dynamic Elements

7. Additional Smart Items [Date][Footer]7  What else can we make dynamic?  The CTA button colour.  Dynamic text/font size and colour.  Reposition elements such as logos/text.  Add and remove different frames. Adding these features will take extra time and might affect the cost of the template.

8. THANK YOU © 2014 Sizmek, Inc. all rights reserved.