1. Products to Share  Business plan  Brochures for both clients and professionals  Template contracts and other policies and procedures  Placement evaluation tools  Frequently Asked Questions  Power Point Presentation utilized for marketing purposes  Website under construction For More Information  Contact:  Jamie Weaver at jweaver@ohiopha.orgjweaver@ohiopha.org  Lois Hall at ohiopha@gmail.comohiopha@gmail.com  Nancy Shapiro at nlshapiro2@gmail.comnlshapiro2@gmail.com Project Support Support for this project was provided by a grant from the Robert Wood Johnson Foundation ® in Princeton New Jersey Methods  Obtained funding Developed proposal, submitted to RWJF, received two year start up funding, with third year funding granted  Moving from design to implementation Developed Advisory Body, consulted with attorney, accountant and business start up experts Creation of formal business plan  Following the Business Plan Developed project and professional contracts Began marketing and recruiting for professionals and placements Developing marketing materials including web presence  Evaluation Developed evaluation tools for both professionals and clients Continued to revise materials and marketing practices based upon evaluation results Background  Changing Workforce “Young” retirees, mid career professionals and graduating public health students Smaller government; more community based services, non-traditional public health settings Employees are retiring earlier due to legislative changes to retirement benefits  Leaner Economic Times Fewer government dollars/grants; agencies need to be creative and reduce risk, fewer permanent public health positions available  Need for temporary expertise related to: Accreditation, health assessments, strategic plans, grant writing  New Business Models Shared services, mergers, partnerships for increased efficiency and cost savings  Time gap in replacing employees who quit or retire Progress  Developed and approved the Business Plan  Developed an Advisory Body, separate from OPHA Governing Council, but responsible to Governing Council  Instituted marketing materials and efforts: presented at Ohio Annual Combined Conference; all regional meetings of the Association of Ohio Health Commissioners; developed and distributed brochures; developing a new website dedicated to the project  Identified project lead  Established business line according to legal and accountant recommendations including separating business line from OPHA finances  Six projects either completed or still staffed (1 voluntary), several additional inquiries, 2 pending  Project income totals ~$11,000.00 Year Three Tasks  Build, test and promote new and distinct website  Be more intentional with recruitment efforts for both clients and professionals  Identify 5 – 10 additional clients/projects  Assess professionals seeking positions to determine individual strengths and placement interests  Create and implement brief formal orientation for contracted professionals and placement sites  Determine ongoing project management and infrastructure needs  Continue evaluation efforts, make improvements necessary for project to become self-sustaining; share information with APHA Affiliates Lessons Learned  Need at least one person to be very intentional about project implementation and evaluation  Coordinator needs to be timely and perseverant in securing assignments; deliverables must be realistic  Assure clarity of communications with both client and professional  Need to be aware of costs associated with providing and receiving services, health department budgets and funding constraints  Many projects can be completed electronically and remotely, opening new opportunities  Need to assure adequate cash reserves as payments and receipts do not always coincide  Investigate fully liability issues which may develop, including need for individuals to carry unique individual insurance policies  Need to establish payable/receivable system to track ongoing fiscal activities  Retirees do have lives, other obligations and interests Public Health Professional Services: A Viable Alternative for Workforce Needs Public Health Professional Services: A Viable Alternative for Workforce Needs Lois Hall, MS, Executive Director Ohio Public Health Association; Nancy Shapiro, MA, RN, ARGC, Ohio Public Health Association Ohio Public Health Association, 110 A Northwoods Blvd., Columbus, Ohio 43235