1. Chapter 1 Achieving Success Through Effective Business Communication Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 1Chapter 1 -

2. Learning Objectives 1.Understand why communication matters 2.Define professional communication 3.Assess business communication issues 4.Explore the communication process 5.Review communication technology 6.Investigate ethical communication Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 2Chapter 1 -

3. Understanding Why Communication Matters Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 3Chapter 1 -

4. For Your Career Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 4Chapter 1 - Pursue Ambitions Express Ideas

5. For Your Company Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 5Chapter 1 - Marketplace Ties Conversations and Trends Financial Outcomes Productivity and Problems Productivity and Problems

6. For Your Company Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 6Chapter 1 - Potential Problems Decision Making Employee Engagement Marketing Messages

7. Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 7 Effective Communication Chapter 1 - Practical Factual Concise Clear Persuasive

8. Summary of Discussion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 8Chapter 1 -

9. Communicating as a Professional Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 9Chapter 1 -

10. What Is Professionalism? Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 10Chapter 1 - Excellence Teamwork Ethical Behavior

11. What Is Professionalism? Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 11Chapter 1 - Dependability Etiquette Positive Attitude

12. What Employers Expect Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 12Chapter 1 -

13. What Employers Expect Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 13Chapter 1 -

14. What Employers Expect Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 14Chapter 1 -

15. Communicating in an Organizational Context Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 15Chapter 1 - Informal Grapevine Social Media Interaction Formal Horizontal Upward Downward

16. Center on Your Audience Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 16Chapter 1 - The “You” Attitude Emotional Intelligence Business Etiquette

17. Summary of Discussion Copyright © 2012 Pearson Education, Inc. publishing as Prentice Hall 17Chapter 1 -

18. Unique Challenges of Business Communication Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 18Chapter 1 -

19. Global Business Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 19Chapter 1 - Business Communication

20. Workforce Diversity Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 20Chapter 1 - Workplace Communication

21. The Value of Information Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 21Chapter 1 - CompetitorsCompetitors CustomersCustomers RegulationsRegulations

22. Pervasive Technology Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 22Chapter 1 - Technical Expertise

23. Organizational Structures and Leadership Styles Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 23Chapter 1 - Tall Flat Network Matrix

24. Reliance on Teamwork Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 24Chapter 1 - Effective Communication Complex Group Dynamics

25. Summary of Discussion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 25Chapter 1 -

26. Exploring the Communication Process Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 26Chapter 1 -

27. Communication Model Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 27Chapter 1 - 1. Sender has an idea 2. Sender encodes the idea 3. Sender produces the message 4. Sender transmits the message

28. Communication Model Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 28Chapter 1 - 5. Audience receives the message 6. Audience decodes the message 7. Audience responds to the message 8. Audience provides feedback

29. External Barriers Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 29Chapter 1 - Noise and Distractions Noise and Distractions Competing Messages Competing Messages Message Filtering Message Filtering Channel Breakdowns Channel Breakdowns

30. Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 30Chapter 1 - Audience Mindset Receiving Decoding Responding

31. Social Communication Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 31Chapter 1 - Business Communication 2.0 Business Communication 1.0 “We talk, you listen”“Let’s have a conversation”

32. Business Communication 2.0 Model Traditional Approach Social Media Approach Hybrid Method Hybrid Method Strategic Plans Strategic Plans Policies Customer Support Customer Support Project Updates Project Updates Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 32Chapter 1 -

33. Summary of Discussion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 33Chapter 1 -

34. Using Technology in Business Communication Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 34Chapter 1 -

35. Maintain Perspective Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 35Chapter 1 - Getting Tasks Done Communicating

36. Information Overload Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 36Chapter 1 - Less Productive More Stressful

37. Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 37Chapter 1 - Policies Guidelines Training Productivity Issues

38. Reconnect with People Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 38Chapter 1 - Maintaining Relationships Solving Tough Problems

39. Summary of Discussion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 39Chapter 1 -

40. Committing to Ethical and Legal Communication Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 40Chapter 1 -

41. Unethical Messages Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 41Chapter 1 - Plagiarism Omitting Information Selective Misquoting

42. Unethical Messages Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 42Chapter 1 - Misrepresenting Numbers Distorting Visuals Privacy and Security

43. Ethical Questions Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 43Chapter 1 - Ethical Lapse Ethical Dilemma

44. Ethical Communication Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 44Chapter 1 - Policies and StructuresCompany LeadershipIndividual Employees

45. Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 45Chapter 1 - Promotions and Contracts Employment Messages Intellectual Property Financial Reporting DefamationTransparency Legal Communication

46. Summary of Discussion Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 46Chapter 1 -

47. Chapter 1 Achieving Success Through Effective Business Communication Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 47Chapter 1 -

48. Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall 48Chapter 1 -