1. SAMSUNG Ilahe Isgandarzada Charles Nwankpa Manar Alramli

2. INTRODUCTION Samsung was established in 1938 by Founder Byung Chun Lee as a trade and export company in Korea. They used to sell fish, vegetables and fruit to China.

3. INTRODUCTION From 1958 Samsung began to diversify its business to other sectors like financial, media, chemical and ship building. In 1969, Samsung electronics was established producing Television, Radio, Mobile, Computer and other electronic devices

5. VISION: "Inspire the World, Create the Future.“ “New Technology,” “Innovative Products,” and “Creative Solutions.” MISSION: Samsung’s mission seems focused in building its brand and becoming a creative leader in new markets.

6. SAMSUNG EMPLOYEES : Samsung loves "big." Its phones are big, its advertising budget is big, and as you'll see below, its employee headcount is really big, too. Samsung has more employees than Apple, Google, and Microsoft combined

8. SAMSUNG PRODUCTS Mobile Tablets Televisions Home Appliances Computers Home Audio Digital Imaging

9. INNOVATION

10. Apple vs. Samsung

11. MARKET ANALYSIS As Samsung has risen, others have failed: Motorola was split up and its handset business sold to Google (GOOG) Nokia watched its long-standing No. 1 position erode when it got blindsided by smartphones The Sony-Ericsson (ERIC) partnership dissolved When it comes to mobile hardware, today there’s two brands and other desperate crowds of brands. Today, Samsung is probably the only other company that can throw a product introduction and have people line up around a city block.

12. RISK MANAGMENT Strengthening our risk management capacity to protect customer and corporate value At Samsung Life, they believe that corporate value can be increased by early preventative measures and systematic management of the risks associated with normal business activities. our RBC ratio well above the level recommended by Korea’s financial to ensure a sound financial structure and policy reserve.

13. RISKS FACING SAMSUNG

14. What kind of risk management process does Samsung Life run to more effectively manage risks? Establishing an ERM system Samsung Life is phasing in an enterprise risk management (ERM) system in order to strengthen its management of risks related to economic capital. Based on Samsung Life’s actual risks, they reviewed the gap between they risk management practices and best practices to determine the appropriate level for our capital position.

16. What kind of risk management organization does Samsung Life operate to keep risks in control more effectively? Samsung Life also has risk management departments on company-wide and division levels to support the Risk Management Committee and implement risk management policies in the field. The company-wide risk management department is independent from other operational departments and is under the direct command of the CEO, overseeing general, company-wide risk management that includes insurance, interest, credit, market, liquidity, and operational risks.