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Tourism and Local Authorities – the Devon Perspective Rosie Bates Economic Development Manager, Devon County Council.

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Presentation on theme: "Tourism and Local Authorities – the Devon Perspective Rosie Bates Economic Development Manager, Devon County Council."— Presentation transcript:

1 Tourism and Local Authorities – the Devon Perspective Rosie Bates Economic Development Manager, Devon County Council

2 DCC – Economy and Enterprise 2012/13 Economy Service focus areas Remove Barriers to growth to achieve a flourishing and balanced economy Overarching Strategy for Growth Infrastructure Development Funding Business Support Workforce skills and Innovation Economic Analysis Partnerships

3 DCC and Tourism Historically strong focus – Discover Devon Naturally, strategic support Key partner in forming Visit Devon as a DMO Funded Visit Devon for 4 years under SLA arrangement Maintained role in sustainability and skills Budget cuts put pressure on support for any one particular sector

4 DCC and Tourism Accountable Body Partner in Devon Tourism Partnership £15k of funding per year, 1 day per week staff resource Maintain the strategic focus of the partnership Development of the product – skills, quality, awards

5 Visit Devon.... Closed on 31 March 2012 New Devon Tourism Partnership –Strategy and industry support – quality, awards, skills –Promote and Protect the Visit Devon brand – campaigns and PR –Research and monitoring Resourced by partners (6 x ATPs, DATA, DCC)

6 Devon Tourism Partnership New Portal Website launched in September Mobile website in development Re-tendering PR contract ‘Active’ campaign contracted for 2013 Industry Awards Reviewing accommodation grading in Devon Planning Visitor Survey

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