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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION GSN Opportunity Overview January 2011
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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION page 1 Executive Summary SPE has an opportunity to acquire management control of and additional equity in GSN A transaction would: –Expand SPE’s growing U.S. network portfolio by enabling SPE to control a well penetrated channel with an established infrastructure –Reduce frequency of management stalemates inherent in the current 50/50 governance structure –Provide a path to full ownership by SPE A transaction also has potential financial benefits, including: –By acquiring management control, SPE would consolidate 100% of GSN’s EBIT and the portion of GSN’s cash not paid-out in dividends to DirecTV o GSN’s EBIT is forecast to grow from $89MM in FYE12 to $135MM in FYE14 o By consolidating, SPE’s share of EBIT (after preliminary purchase price amortization estimates) would increase by $20MM in FYE13 (reaching $60MM) and by $45MM in FYE14 (reaching $92MM) o GSN’s annual distributable cash is forecast to grow from $85MM in FYE12 to $156MM in FYE14 o By consolidating, SPE’s annual share of GSN’s distributable cash would increase by $38MM in FYE12 (reaching $56MM) and by $84MM in FYE14 (reaching $118MM) –Step-up gain of approximately $200MM
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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION page 2 Historical Context and Rationale for Buying-up Today While GSN has remained an attractive asset, its 50/50 governance structure has inherent challenges that SPE has been attempting to resolve for several years –Prohibits either party from consolidating –Contributes to stalemates, preventing quick management decisions on significant matters, such as the decision to hire new senior management in 2007 Until recently, Liberty was SPE’s partner in GSN and supported 50/50 governance with no clear exit, making 100% ownership by either owner the likely outcome In April 2009, with Liberty appearing the more likely buyer, SPE sold 15% of GSN to Liberty and instituted a buy/sell exit mechanism while leaving 50/50 governance in place Since 2009, SPE has expanded its U.S. network presence to include interests in four channels and GSN has continued to increase its profitability Today, 65% of GSN previously held by Liberty is held by DirecTV, which is willing to cede control and sell all or a portion of its stake, eliminating the challenges caused by 50/50 governance
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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION page 3 GSN Financial History and Forecast Since David Goldhill became GSN’s CEO in 2007, the business has grown significantly and is now highly profitable NOTES: 2005 – 2009 numbers are actuals (not pro forma) and management forecast used for 2010 – 2013 The figures include the impact from FUN Technologies acquired by GSN in March 2009, as well as Shizmoo and Mesmo acquired in April 2010
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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION page 4 Strategic Benefits Increases presence in U.S. cable networks, one of the key profit drivers for media companies –Adds increased scale to SPE’s portfolio of U.S. cable networks, which now includes minority stakes in GSN, FEARnet and 3Net, and 100% of the Sony Movie Channel –GSN would become the cornerstone in a bouquet of channels to be managed eventually under a common infrastructure –Provides a platform for increasing from minority stakes to majority positions in other networks in the future In addition to traditional network assets, GSN brings strength in online games that utilize GSN’s game show brands Builds on GSN’s and SPE’s current operating relationship to further mutually benefit by exploiting SPE’s light entertainment assets –GSN would be a launching pad for new SPE game show formats – GSN’s current success has occurred despite no major hits –GSN would continue to license completed game show episodes from SPE’s library (Wheel of Fortune, Jeopardy!) and commission new versions of library formats (The Dating Game, The Newlywed Game)
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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION page 5 Risks and Mitigation Carriage Deals GSN will need to retain its carriage deals with distributors to achieve its forecast This may be more difficult for GSN vs. channels owned by media conglomerates with larger network portfolios GSN expects to extend its DirecTV carriage agreement prior to closing under current terms for multiple years GSN will benefit from Sony’s and DirecTV’s relationships with other distributors Skill-based Games A portion of GSN’s growth is driven by online casual skill-based game tournaments for a fee, which are subject to gaming regulations “Skill-based” determination is done on a game- by-game basis, is factually intensive and can vary based upon the jurisdiction If gaming regulations become more restrictive, GSN’s revenues in this area could decrease To comply with gaming regulations, FUN does not offer fee-based tournament games in certain prohibited U.S. states, employs filtering technology to exclude players from these prohibited states and designs its games, utilizing outside counsel review, to be skill-based Risks Mitigation
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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION page 6 Summary of Proposed Deal Structure SPE to acquire management control of GSN prior to end of FYE2011; deal would allow SPE to consolidate in the near-term while delaying a majority of cash payments to future years –Valuation to be negotiated – preliminary estimate of $1 - $1.1BN, but value could be higher with more robust forecast or higher control premium –SPE to secure key controls at close (e.g., majority of board seats, hire/fire over senior management, final say on budget), in order to allow for consolidation –SPE to acquire 6% of GSN on deal close (increasing SPE’s stake from 35% to 41%) –DirecTV would have a put option on an additional 19% stake exercisable after April 15, 2012 at the same valuation –The existing buy / sell provision will apply to DTV’s 40% or SPE’s 60% but cannot be triggered until April of 2015 or 2016 (specifics to be negotiated) StepResulting SPE Stake* TimingPayment SPE acquires 6%41%FYE2011$60MM SPE acquires 19% (assuming DirecTV exercises put) 60%FYE2013$190MM SPE acquires 40% (assuming buy/sell is triggered with SPE as buyer) 100%TBD (if at all)TBD – Likely over $400MM Example Payments Assuming a Preliminary Valuation of $1BN * Percentage ownership equals percentage of any dividends and any distribution on dissolution / sale of GSN
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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION page 7 Preliminary Valuation Analysis SPE is currently in the preliminary stages of conducting due diligence on the fair market value of GSN Based on a limited universe of publicly traded networks and precedent transactions, the implied value of GSN is approximately $1BN - $1.1BN Valuation could be significantly higher based on a more robust forecast / DCF or multiples on comparable online games businesses We are in the process of refining the analysis and engaging a 3rd party to conduct an independent valuation
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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION page 8 Financial Impact: Preliminary Estimate of Increased EBIT Acquiring management control would allow consolidation and would increase SPE’s EBIT by $20MM-$45MM per year once initial purchase price amortization (PPA) levels taper off Note, PPA figures are rough estimates only and will require analysis and calculation by an outside specialist
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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION page 9 Financial Impact: Preliminary Estimate of Increased Cash Flow Deal would also increase SPE’s share of distributable cash by $38MM in FYE12, increasing to $84MM in FYE14 under GSN’s estimated dividend policy Note, SPE’s share of GSN’s distributable cash will be lower if GSN pays out a greater portion of cash in dividends as SPE consolidates 100% of any cash that remains on GSN’s balance sheet
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HIGHLY CONFIDENTIAL. NOT FOR FURTHER DISTRIBUTION page 10 Next Steps Secure preliminary indication of support from Sir Howard Stringer Informal review of expected deal economics with Kato-san Seek DOA Secretariat’s input on necessary approvals Negotiate deal specifics –Valuation –Extension of DirecTV carriage agreement Secure necessary approvals, likely in March –Investment committee review (March 4 th or March 18 th ) –GEC review (March 9 th or March 23 rd )
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