1. Viveka von Rosen Founder,Linked Into Business LinkedIn’s New Innovations and How to Use Them Effectively LinkedInnovations

2. For the Most Important Thing #Cimpa2015 @LinkedInexpert Sunshine2015 @LinkedInExpert

3. Viveka von Rosen Founder of LinkedIntoBusiness.com Founder of the #LinkedInChat Author of “LinkedIn Marketing: Hour a Day” Contributor to The Sophisticated Marketer’s Guide to LinkedIn Forbes Top 50 @LinkedInExpert www.LinkedIntoBusiness.com

6. 6

7.  Almost 400 million members  Cayman Islands have a population of 58K  27K are on LinkedIn!  Almost ½ the Cayman’s residents!

8. LinkedIn is the number one social network for driving traffic to corporate websites #1 The Sophisticated Marketer’s Guide to LinkedIn

9. 91% distribute content 91% of Marketers use LinkedIn to distribute content @LinkedInExpert www.LinkedIntoBusiness.com

10. 93% generate leads 93% of Marketers rate LinkedIn as effective for generating leads @LinkedInExpert www.LinkedIntoBusiness.com

11. LinkedIn drives more traffic to B2B blogs and sites than Twitter, Facebook and G+ combined “ ” The Sophisticated Marketer’s Guide to LinkedIn @LinkedInExpert www.LinkedIntoBusiness.com

12. 65% acquire leads  LinkedIn members are 50% more likely to engage with a Company they engage with on LinkedIn  65% of companies acquired B2B leads through LinkedIn @LinkedInExpert www.LinkedIntoBusiness.com

13. Best Uses for Company and Showcase Pages LinkedIn members are 50% more likely to engage with a Company they engage with on LinkedIn first f Marketers rate LinkedIn as effective for generating leads 50% of companies acquired B2B leads through LinkedIn 65%

14. 6% acquir e leads Innovative Ways to use your Company Page LinkedIn New Hero Image Innovative Ways to use your Summary LinkedIn’s New Publisher App LinkedIn’s New Messenger Box Innovative ways to use LinkedIn’s CRM @LinkedInExpert www.LinkedIntoBusiness.com

15. How many of you can directly attribute a “sale” to your presence on LinkedIn? 15

16. 646 x 220 Pixels 2000 character description CTAs Keywords (Specialties) Website link CONTENT

17. This is a slide that can be used for large images If your image takes up the entire slide (blocking out the header) please ensure it fits within the slide borders 17

18.  1400 x 425  Use outer edges  Contact Info  CTA or USP  Have employees upload too 18

19. 2000 Characters Create in a Word Doc Use bullets Add links and contact info Focus on the WIIFT Create a template

20. 20

21. 21 @LinkedInExpert www.LinkedIntoBusiness.com

23. Click on Publish a Post Write Post Save Publish Respond @LinkedInExpert www.LinkedIntoBusiness.com

24. 24

25. LinkedIn’s new “Chat Feature” More responsive interaction Add Images Upload Files Add Emojis Lose Group Private Messaging Check out LinMailPro at www.bitly.com/VivMailPro @LinkedInExpert www.LinkedIntoBusiness.com

26. Best Uses for LinkedIn’s Contacts CRM  Save and Invite  Notes  Reminders  Tagging

27. Save and Customize the Invitation! @LinkedInExpert www.LinkedIntoBusiness.com

28. Existing Contacts (unless Premium) @LinkedInExpert www.LinkedIntoBusiness.com

29. In Profile or InBox @LinkedInExpert www.LinkedIntoBusiness.com

30. Segment Contacts by Tags Up to 200 Tags Multiple Tags Private @LinkedInExpert#AIMSLinkedIn

31.  Who is your target market?  How will you connect to them?  How will you engage them?  How will you be perceived?  What are three steps you’ll take within the next 24 hours? 31 @LinkedInExpert www.LinkedIntoBusiness.com

32. “All humans are entrepreneurs not because they should start companies but because the will to create is encoded in human DNA. Reid Hoffman, LinkedIn co-founder @LinkedInExpert www.LinkedIntoBusiness.com

33. B2BLinkedInTraining.com @LinkedInExpert www.LinkedIntoBusiness.com

34. 34  eBook  Consultation  Referral Skype: Linked.into.Business vivekavr@gmail.com www.LinkedIntoBusiness.com/CIMPA Take out your business card Or invite me to connect and…

35. Vivekavr@gmail.com @LinkedInExpert LinkedIn.com/in/linkedinexpert LinkedIntoBusiness.com Facebook.com/VivekavonRosen Thanks!

36. 36