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Published byMarilyn Stevenson Modified over 8 years ago
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Distribution Channels Project By: Jordan Ochoa and Taylor Baumgardner
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Channel A Manufacturer/Producer to Consumer Furniture
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-Made.com sells furniture directly from the manufacturer in China to customers
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-Customers can buy furniture on the website and it will be shipped directly to their home -No middleman, which save the customer 50-80% on high street prices
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Channel B Manufacturer/Producer to Retailer to Consumer Pepsi Pepsi-Cola Co. which is made my PepsiCo Target Customers
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-Manufactured in Worland, Wyoming by PepsiCo. -Pepsi-Cola is the refreshment beverage unit of PepsiCo.
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-It is then sent to the distribution places in the local area -Then distributed to the retailer, like Target or Wal-Mart, by the Pepsi-Cola Co. -Then sold to the customers of Target or Wal-Mart
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Channel C Manufacturer/Producer to Wholesaler to Retailer to Consumer Wet/Dry Vacuum
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-Manufactured by Yuyao Yurui Electrical Appliance Co. Ltd. in China -Then bought by the wholesaler Kole Imports
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-Retail stores, like Dollar General, buy it from the wholesaler -Customers buy the vacuum from the store
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Air Compressor Channel D Manufacturer/Producer to Agent to Wholesaler to Retailer to Consumer
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-Manufactured by Poly Run Enterprise Co. Ltd in Nanjing, China - Then the agents from Ejet International Trade Development Co. Ltd (Yiwu, China) sell it to the wholesaler Serena Enterprises Inc. in Great Falls, MT
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-The wholesaler then sells it to O’Reilly Auto Parts (used to be Checker Auto Parts) in Tucson, Arizona -O’Reilly then sells the air compressor to the customers
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Channel E Manufacturer/Producer to Agent to Consumer Bath Mats
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-Manufactured by Pat's Int'l Success Co. Ltd in Hong Kong -The agent finds the manufacturer to sell the retail store, like Wal-Mart or Target, the product.
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-Target and Wal-Mart then sells the product to customers
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