1. Crisis Management T. L. CeranicBusiness & Society (ETLW 302)

2. Crisis Management  The process organizations use to respond to short-term and immediate corporate crises

3. Effective Crisis Management Plan Involves:  Internal communication system that can be activated the moment the crisis occurs  Communicating quickly, but accurately  Don’t minimize the seriousness of a problem  Following up and, where appropriate, making amends to those affected

4. Odwalla

5. Abercrombie & Fitch T. L. CeranicBusiness & Society (ETLW 302)

7. American Apparel

8.  Sweatshop free Sweatshop free  New law suit New law suit  Dov Charney Dov Charney

9. Personal Crisis Management

10. Consumer Protection

11. Protection from yourself?

12. Caveat emptor  Let the buyer beware… or not  Consumer movement aims to Consumer movement provide consumers with power as well as: Information Safety Choice To be heard Privacy

13. Government protection via…  Consistent labeling Consistent labeling  Warnings/side effects Warnings/side effects  Agencies Federal Trade Commission Food and Drug Administration Consumer product safety Commission National Highway Traffic Safety Administration Department of Justice National Transportation Safety Board  Online source for recalls Online source for recalls

14. Deceptive advertising  Botox (warning from FDA) Botox  Joe Camel  Airborne  Apple (computer displays)  Tyson (“antibiotic free”)  Dannon yogurt (Activia)

15. Is it enough?  Recent products that have slipped through the regulatory system  Eggs (August, 2010)  Peanut butter (January, 2009)  Pet food recall (2007)  Beef (11 States)  Jelly candies

16. Other issues Big Mac (heart) Attack

17. Changemaker Challenge