1. Alice.Madden@UCDenver.edu Clean Energy Action January 17, 2013

2. Educating the Next Generation of Environmental Stewards The Timothy E. Wirth Chair Appointed in January of 2011 following Gary Hart. WCS2: monthly meeting at the Wynkoop highlighting cutting edge developments in sustainability. Next events are Feb 5 / Mar 12. The Wirth Chair Sustainability Awards: The 14 th Annual will be in early June. Teach SPA Masters students: Political Advocacy. Environmental Literacy Plan & Report: middle/high school Combining STEM with experiential environmental-focused curriculums. Rocky Mtn Science & Sustainability Network (NSF) The Academy: i ncreasing the # of college students, particularly minorities, who study sciences related to sustainability through place-based learning (Tetons). Global Women Scholars Network (primary investigator NSF) Rio+20: women’s retreat re networking; spoke at US Center (water/gender). On line class: Networking Women in Sustainability Science & Action. June Uganda Retreat: emerging leaders in east Africa.

3. Communicating Climate Science Know your Stuff www.world.org/weo/climate L ists top 100 CC sites www.skepticalscience.com “Skeptics vigorously criticize any evidence that supports man-made global warming and yet embrace any argument, op-ed, blog or study that purports to refute global warming.” Addresses 173 arguments. - It’s cold out. - It isn’t man made so there is nothing we can do. - Climategate proved its all a conspiracy. - CO2 limits will hurt the economy. Watch the movie Chasing Ice (take a skeptic!) www.spa.ucdenver.edu/wirthchair - LIKE the WC Facebook Page!

4. Our Quality of Life is at Risk

5. Tony Leiserowitz’s research Yale Project on Climate Change Communication The Six Americas 16% = The Alarmed 29% = The Concerned 25% = The Cautious — on fence 13% = The Doubtful — all natural/nothing we can do 8% = The Disengaged 8% = The Dismissive — a Hoax (Iraq did have WMDs)

6. Hierarchy Egalitarianism Cultural Cognition Worldviews Dan Kahan, Yale Law School Perception Key Low Risk High Risk IndividualismCommunitarianism Environment: climate, nuclear Gun Control Environment: climate, nuclear Gays military/gay parenting Abortion Gays military/gay parenting Abortion

7. Chris Mooney e.g. Iraq had WMDs

8. Doonesbury by GB Trudeau D

9. John Jost, NYU System Justifiers engage in motivated reasoning to defend their status quo. Know your audience’s language Stability vs Change Order vs Complexity Familiarity vs Novelty Conformity vs Creativity

10. WINNING HEARTS & MINDS using trusted messengers & stories they can relate to

11. Alice.Madden@UCDenver.edu

12. CLIMATE SOLUTIONS FOR A STRONGER AMERICA

13. 2013 General Assembly

14. 2013 General Assembly Four Discreet Credit Multipliers on RPS 1) Each eligible kW hr generated in-state can get 125% credit. 2) A community-based project: <30 MW, owned by individual residents or by an org controlled by residents, or by a local govt entity or tribal council -- can get 150% credit. 3) Solar electricity located in a coop or munie & begins operation before July 2015, can receive 300% credit. 4) <30 MW project installed on lines owned by a coop or munie before Dec. 2014 can get 200% credit (only on the 1 st 100 MW of projects statewide.) Blending IOUs, non-IOUs & multipliers: total RE will only reach ~18% by 2020. www.dsireusa.org