1. PCM1534 PhD IS Elective- Innovation Creative Thinking Prof. Dr. Ahmad Zaki Abu Bakar Faculty of Computer Systems & Information Systems Universiti Teknologi Malaysia zaki@utm.my

2. Challenge for Today CrEaTIvity

3. What is Creativity? Creativity is the ability to see the same things as everyone else but think something different. Creativity involves the translation of our unique gifts and talents into something that is both new and useful. Creativity is an important element in finding new ways to do old things and ways to do things yet undone. 3

4. Creativity Creative thinking skills Expertise (knowledge) Motivation Expertise = knowledge (technical, procedural or intellectual) Creative thinking skills determine how flexible and imaginative people approach problems - do they end up with the status quo Motivation - where the solution is far more creative than the external reward e.g. money Components of Creativity

5. Creativity Defined To further refine our definition, we must distinguish between three related, but unique characteristics. 1.Intelligence is the ability to think and learn. 2.Academic achievement results in a degree after years of lectures, exams, and theses. 3.Creativity is the ability to redirect a line of thought into new directions.

6. So what makes creative people creative? If we could look into the minds of creative geniuses, what would we see? Joy of discovery Questioning Desire to interrelate Tolerance of ambiguity Curiosity Sense of challenge Playfulness Inquisitiveness Willingness to take risks Positive discontent Desire to see things differently Desire to learn Willingness to experiment Wonder

7. Creative thinking Creative Thinking refers to the ability to form new combinations of ideas to fulfil a need, or to get original or otherwise appropriate results by the criteria of the domain in question. http://www.adprima.com/thinkskl.htm

8. What is an Illusion? il·lu·sion (î-l¡¹zhen) noun 1. a. An erroneous perception of reality. b. An erroneous concept or belief. 2.The condition of being deceived by a false perception or belief. 3.Something, such as a fantastic plan or desire, that causes an erroneous belief or perception. 4.Illusionism in art. Latin root of illusion is illudere which means “to mock” Optical illusions mock our trust in our senses Suggest that the eye is not a passive camera; rather, perception is an active process that takes place in the brain and is not directly predictable from simple knowledge of physical relationships

9. Ambiguous Figures Face or Vase?

10. Ambiguous Figures 10 2 2 2 3 Multiple Figures

11. Ambiguous Figures 11 Possible views: Cube with corner missing Box in corner of room Small cube in front of large cube 3 in 1 Illusion

12. Ambiguous Figures 12 Cube? Possible views: 3D Cube Corner of Room What is it?

14. Surrealism imagination or fantasy. Surrealism was started in the 1920s. Paintings focus on things found in the imagination or fantasy. You might find every day objects, but they aren’t doing every day things. The Son of Man by Rene Magritte

15. Belgian artist, Rene Magritte selected many objects in and around his home for his work. They can still be viewed in his home, now a museum in Brussels. Time Transfixed by Rene Magritte Surrealism

16. Golconde by Rene Magritte Surrealism

17. Golconde, Clairevoyance, and the Red Model by Rene Magritte Surrealism

18. Golconde, Clairevoyance, and the Red Model by Rene Magritte Surrealism

19. Spanish artist, Salvador Dali, is the name that first comes to mind for many people when they think of Surrealism. His moustache is as famous as his art. Surrealism

20. Definitions of surreal on the Web: phantasmagoric: characterized by fantastic imagery and incongruous juxtapositions; "a great concourse of phantasmagoric shadows"--J.C.Powys; "the...dreamlike: resembling a dream; "night invested the lake with a dreamlike quality"; "as irrational and surreal as a dream" wordnetweb.princeton.edu/perl/webwn "Surreal" is the seventeenth single by Ayumi Hamasaki, released on September 27, 2000. en.wikipedia.org/wiki/Surreal_(song) Surreal is the debut album from UK alternative rock band Man Raze. The album was written over a two year period from 2004- 2006 en.wikipedia.org/wiki/Surreal_(Man_Raze_album)

21. Surrealism Resembling a dream: fantastic and incongruous en.wiktionary.org/wiki/surreal Surreals - In mathematics, the surreal number system is an arithmetic continuum containing the real numbers as well as infinite and infinitesimal numbers... en.wikipedia.org/wiki/Surreals surreally - In a way or to an extent that is surreal en.wiktionary.org/wiki/surreally Surrealist works feature the element of surprise, unexpected juxtapositions and non sequitur often depicted in a very realistic style. A twist on reality. www.theuntappedsource.com/categorydefinitions.php

22. Eye Test What is it?

23. Another Eye Test

24. Pattern Recognition What is it?

25. Colour Test READ THE COLOURS BRAIN CONFLICT?

26. Please Describ e the scene ! Pair Up Exercise

27. Please Describ e the inverted scene!

31. Reflection What have you learnt? Compare notes

32. Creative Thinking Definition 2 " Creative thinking may simply mean the realization that there is no particular virtue in doing things the way they have always been done" Rudolph Flesh (from Enchanted Mind - Random Acts of Silliness) 32

33. Challenge Set up the game board