Download presentation
Presentation is loading. Please wait.
Published byFelicity Hall Modified over 8 years ago
1
Istanbul-Turkish Airlines 2012 Q1
2
To other destinations: 19% Which Airline are you flying on with after Istanbul? Most mentions: Turkish Airlines Base: Istanbul destination Beyond transfer flow – Istanbul, Turkish Airlines
3
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. Socio – demographic profile Activity Age Gender
4
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. Socio – demographic profile Educational background Marital status Standard of living Citizenship
5
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. Reasons for one’s trip today
6
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. Who arranged the purchase of your airline ticket
7
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. Number of people in the travelling
8
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. Profile of fellow passengers
9
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. How early is your ticket bought before your air journey? (days)
10
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. How did you purchase your ticket?
11
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. The most important considerations when purchasing the airline ticket (Mean)
12
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. Frequent flyer program membership
13
Green denotes a significantly higher, red a significantly lower difference from the average of the low cost carriers or full service carriers. Number of flights in the last 12 months from BUD Non Business Business
Similar presentations
© 2025 SlidePlayer.com. Inc.
All rights reserved.