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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 1 Writing Résumés and Application Letters
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 2 The Workplace Today Globalization Technology Workforce diversity Information overload Workplace teams Outsourcing Deregulation Downsizing Shareholder activism Mergers & acquisitions Corporate downsizing Entrepreneurialism
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 3 Effects on the Job Search How people look for work Where people find work What employers require
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 4 Adapt to the Workplace Determine what you have to offer Decide what you want to do Increase your value
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 5 What Can You Offer? Personal achievements Educational preparation Work experience Extracurricular activities Personal characteristics
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 6 What Do You Want to Do? Type of occupation Nature of the job Specific compensation Career goals Size of company Type of operation Location Facilities Corporate culture
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 7 Increasing Your Value Employment portfolio Interim assignments Workplace skills Life-long learning
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 8 Seeking Employment Build toward a career Prepare a résumé Learn the interview process Prepare for interview Take the interview Follow up and accept the offer
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 9 Organizing Your Approach Monitor business news Research specific firms Seek opportunities Respond to job openings Build a network Obtain career counseling
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 10 Three-Step Résumé Process Planning Writing Completing
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 11 Planning Your Résumé Audience Information Adaptation
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 12 Writing Your Résumé Results orientation Workplace achievements Versatility Signs of progress Standards of excellence Flexibility Communication skills
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 13 Organizing Résumés Chronological Functional Combination
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 14 The Chronological Résumé Employ a familiar format Stress career growth and progress Highlight continuity and stability
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 15 The Functional Résumé Stress your skills Emphasize relevant experience Minimize employment gaps De-emphasize lack of progress
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 16 The Combination Résumé Advantages –Functional skills –Chronology Disadvantages –Lengthy –Repetitious
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 17 Résumé Components Name and address Career objective or summary Academic credentials Employment history Activities and achievements Relevant personal data
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 18 Avoid Résumé Deception Exaggerating education Inflating grade point average Stretching employment dates Claiming self-employment Referring to defunct companies Omitting embarrassing jobs Overstating experience
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 19 Completing the Résumé Revising Producing Proofreading
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 20 Common Résumé Problems Inappropriate length Hard to read Wordy Too slick Poorly reproduced Amateurish Boastful Dishonest Gimmicky Carelessly written
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 21 Producing Traditional Résumés Clean typeface High-grade paper Ample margins Laser printed Appropriate length Professional design
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 22 Résumé Formats Traditional ASCII-Text HTML-Coded
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 23 Producing Scannable Résumés ASCII Format Document design Keyword summary Buzzwords and jargon
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 24 Submitting Scannable Résumés Postal mail E-mail or online Fax machine
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 25 Submitting Online Résumés Personal Websites –Personal information –References Index services –Employment information –ASCII version
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 26 Writing Application Letters Be specific Include salary Keep e-mail short Aim for high quality
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 27 Types of Application Letters Solicited Unsolicited –Getting attention –Building interest –Increasing desire –Motivating action
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 28 Cultural Considerations The right style and approach Proper tone and format
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© Prentice Hall, 2005 Excellence in Business CommunicationChapter 14 - 29 Other Employment Messages Job-inquiry letters Application follow-ups
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