1. dotNG-A Reliable Platform for Digital Content Distribution in Nigeria Ope Odusan Chief Operating Officer Nigerian Internet Registration Association oodusan@nira.org.ng http://www.nira.org.ng Tel: 0808 208 2766 You Are Nigerian! Are You Dot.NG ?

2. What is a dotNG Domain Name ? You Are Nigerian! Are You Dot.NG ? In the Beginning …… US Defence Dept. DARPA Project started the Internet. Computers use Transmission Control Protocol (TCP)- Internet Protocol (IP) Addresses to Communicate. Humans Prefer letters. IP 41.222.79.4 is much more difficult than domain name : webmail.nira.org.ng, hence the birth of Domain Name System (DNS). dotNG Domain Name is an identification string that defines a realm of administrative autonomy, authority or control on the internet. A Domain Name represent an Internet Protocol resource. Domain Name are organized in subordinate levels (subdomains) of the DNS Root domain. Top Level Domain (TLDs) represent the first level, this include generic top-level domains (gTLD) i.e..com,.net, etc and the country code top-level domains ccTLD like.ng

3. A dotNG name provides you a unique identity on the internet It affords you a virtual global presence round the clock (Need a Sales Person, get a dotNG A dotNG name is a very good tool for branding (for Business users) Secure electronic communication Wealth Creation for content producers E-Commerce and Job Creating Domain Brokerage (Big Business For Domain Entrepreneurs) Investment opportunity (Domain Cyber Estate Business Development) Content Monetization Pay Per Click Revenue from keyword domains i.e. danci.ng, monitori.ng, etc. You Are Nigerian! Are You Dot.NG ? Why Register a dotNG Domain Name ?

4. What makes dotNG Name Reliable NIRA  3R Registry Design (Global Standard)  Public WHOIS server on port 43  Public WHOIS web interface  EPP interface for the registrars  Escrow backup with Cocca  Stealth Primary Server  SSH with user & IP restrictions

5. dotNG -Reliability and Redundancy NIRA  ns1.nic.net.ng (USA)  ns2.nic.net.ng (CANADA)  ns3.nic.net.ng (AUSTRALIA)  ns4.nic.net.ng (EUROPE)  nsa.nic.net.ng (Nigeria)

6. Registry Power Design  Motorized Automatic Voltage Regulators (AVR) for each power source  Double Power source  Dual Automatic Transfer Switch (ATS)  Multiple Power packs in each equipment  Remote monitoring of power, with ability shutdown devices remotely

7. Network Monitoring NIRA

8. Content is King- The main driver of the Internet growth is content. Content in the form of Applications like Email, VOIP, Web, Blog, Facebook, Video etc. Cash is Queen – Turn your Content, new and old in to CASH by using the Power of N You Are Nigerian! Are You Dot.NG ? Content Producers

9. dotNG- Digital Internet Content You Are Nigerian! Are You Dot.NG ?  Emails with dotNG domain name  Blogs with dotNG Domain name i.e. sundayfolayan.name.ng  Mobile Apps  Online Payment (Upperlink Paychoice)  E-Commerce sites  Telco Website (mtn.ng)  Online Video Streaming  Online Radio Streaming  GPS and LBS Mapping  Digital Internet Content is a term used to describe computer generated animation, audio, graphics, images, text, video and Software applications for use on the Internet or Intranet

10.  Types of Internet Content  Content Produced by Non Nigerians Hosted Outside of Nigeria  Content Produced by Nigerians Hosted Outside of Nigeria  Content Produced By Non Nigerians Hosted in Nigeria  Content Produced By Nigerians Hosted in Nigeria You Are Nigerian! Are You Dot.NG ? What is Internet Content ?

11.  Email (SMTP)  VOIP – (SIP-Session Initiation Protocols)  ENUM (Domain Name and Telephone numbers)-ENUM unifies traditional telephony and next-generation IP networks  Imagine your phone number to be your.name.ng DOMAIN NAME.  SMS (Short Message Service), Email-to-SMS Gateway  WAP, MMS  (HTTP) – Hypertext Protocol  FTP (File Transfer Protocols)  H264 (video compression) and IPTV  MP3 (Audio)  Jpeg (Image) Digital Content-More Uploads, Less Downloads You Are Nigerian! Are You Dot.NG ?

12.  Availability of Names are better than on the.com platform  Internet connection of your ISP at the IXPN offers faster access to your content  Get the Power of N for your Business  Accept Local Bank cards directly via Pay On Delivery Services  The potential of exploiting the diverse languages in Nigeria to create personalized domains. (Online Cookbook in local languages)  Register your name as your domain i.e. shehu.ng You Are Nigerian! Are You Dot.NG ? Why Use dotNG for your content

13. .NG (like our currency Naira and +234 for country code) is the official ICANN approved ccTLD for Nigeria  Availability of Names is better on the.ng ccTLD than on the gTLDs like.com,.org.  Branding and Geo targeting of local content to the Nigerian market. (Power of N)  Security – Our primary DNS servers are secured and locally managed with multiple Any cast servers located around the world.  Support the Nigerian Economy and provide jobs for local IT professionals  Because you can market your product and services to over 45 Million Internet users in Nigeria today So Why Should I Use dotNG You Are Nigerian! Are You Dot.NG ?

14. Local Internet Content Distribution- Way Forward

15.  Determine the name and extension you want to register under. i.e..ng or.com.ng,.org.ng or.name.ng etc.  Choose any of the NiRA Accredited Registrars our website http://www.nira.org.ng. http://www.nira.org.ng  Search for availability of your chosen name.  If name is available, proceed with Registration.  Create your digital content  Upload your content, spread your dotNG domain via SMS, Social Media tools and other marketing outlets.  Promoted your dotNG website and watch your Business grow with the Power of N You Are Nigerian! Are You Dot.NG ? Local Internet Content Distribution- Way Forward (Your Responsibility)

16.  Expand Partnership with other Internet Ecosystem players to promote Internet penetration and usage  Invest in Internet Development and awareness in Nigeria through a multi stakeholder approach (Kalu Foundation, Switchto.ng campaign)  Setup a platform to promote and reward dotNG website that focus on creating local internet content.  Partner with Telco and ISP to provide a platform for our Registrars to offer hosting with servers located in Nigeria. You Are Nigerian! Are You Dot.NG ? Local Internet Content Distribution- Way Forward (Our Responsibility)

17. GET A dotNG Domain and Let the POWER OF N work for your CONTENT. You Are Nigerian! Are You Dot.NG ?

18. THANK YOU You Are Nigerian! Are You Dot.NG ?