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MARKETING MIX – 4PS Example text Go ahead and replace it with your own text. This is an example text. Example text Go ahead and replace it with your own.

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Presentation on theme: "MARKETING MIX – 4PS Example text Go ahead and replace it with your own text. This is an example text. Example text Go ahead and replace it with your own."— Presentation transcript:

1 MARKETING MIX – 4PS Example text Go ahead and replace it with your own text. This is an example text. Example text Go ahead and replace it with your own text. This is an example text. Example text Go ahead and replace it with your own text. This is an example text.

2 MARKETING MIX – 4PS P roduct TARGET MARKET Design Technology Usefullness Convenience Value Quality Packaging Branding Accessories Warranty Strategies: Skimming Penetration Psychologiacla Cost-Plus Loss leader, etc. Retail Wholesale Mail order Internet Direct sales Perr to peer Multi-Channel Special offer Advertisements Endorsements Usertrials Direct marketing Leaflets/posters Free gifts Competions Joint ventures P lace P romotion P rice Example text 1 This is an example text. Example text. Example text 2 This is an example text. Example text. Example text 3 This is an example text. Example text.

3 MARKETING MIX – 4PS Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text.

4 Example text Go ahead and replace it with your own text. This is an example text. Example text Go ahead and replace it with your own text. This is an example text. Example text Go ahead and replace it with your own text. This is an example text. MARKETING MIX – 5PS

5 Example text 3 This is an example text. Example text. Example text 1 This is an example text. Example text. P roduct TARGET MARKET P lace P romotion P rice P eople Design Technology Usefullness Convenience Value Quality Packaging Branding Accessories Warranty Special offer Advertisements Endorsements Usertrials Direct marketing Leaflets/posters Free gifts Competions Joint ventures Retail Wholesale Mail order Internet Direct sales Perr to peer Multi-Channel Strategies: Skimming Penetration Psychologiacla Cost-Plus Loss leader, etc. Employees Management Culture Customer service MARKETING MIX – 5PS Example text 2 This is an example text. Example text.

6 MARKETING MIX – 5PS Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text.

7 Example text Go ahead and replace it with your own text. This is an example text. Example text Go ahead and replace it with your own text. This is an example text. Example text Go ahead and replace it with your own text. This is an example text. MARKETING MIX – 7PS

8 TARGET MARKET Design Technology Usefullness Convenience Value Quality Packaging Branding Accessories Warranty Strategies: Skimming Penetration Psychologiacla Cost-Plus Loss leader, etc. Special offer Advertisements Endorsements Usertrials Direct marketing Leaflets/posters Free gifts Competions Joint ventures Employees Management Culture Customer service Especially relevant tio service industries How are services consumed? Retail Wholesale Mail order Internet Direct sales Perr to peer Multi-Channel Smart Run-down Interface Comfort Facilities P eople P rocess P romotion P rice P lace P roduct P hysical environment Example text 3 This is an example text. Example text. Example text 1 This is an example text. Example text. Example text 2 This is an example text. Example text.

9 MARKETING MIX – 7PS Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text. Example text This is an example text. Fill in your own text. Example text.


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