1. Apps 101 What You Should Know When Making Your Own APP

2. Do Attorneys Need Apps?

3. App, app store, mobile apps, native apps, webapps….  Semantic Satiation: a psychological phenomenon in which repetition causes a word or phrase to temporarily lose meaning for the listener, who then processes the speech as repeated meaningless sounds.

4. Native Apps

7. “Hybrid” Mobile Apps

8. How to Identify HTML5 NORMAL WEBSITEHTML5 WEBSITE Marmalade Ground Hello Planet Marmalade Ground Hello Planet

9. Native Pros and Cons  Improved Functionality  Hardware Utilization  Offline use  Complex  Expensive  Time intensive

10. Mobile Pros and Cons  Only need one version  “Simple” to create  Rarely needs updating to protect  Requires an internet connection  Limited functionality

11. Planning a Mobile Site

12. Mobile Site Musts - People

13. Mobile Site Musts – Practice Area

14. Mobile Site Musts - Offices

15. Mobile Site Musts – About Your Firm

16. Mobile Site Musts – News & Publications

17. Mobile Site Musts - Events

18. Mobile Site Extras - Blogs

19. Mobile Site Extras – Social Media

20. Mobile Sites Extras – Navigation Menu

21. Mobile Site Fundamentals DO’SDON’TS  Format content for phone and tablet screens  Theme is consistent with main website  “Home” button on all pages  Appropriate amount of text and font size for phone screens  Automatically redirect to mobile site  Copy  Announce that you’re on the mobile site  Clutter home page with text  Fill pages with too many navigation options and content elements  Forget the big 3: profiles, practice areas, and offices.

22. MOBILE APPS BY LAW FIRMS Legal Resources – 23 Firm Information – 11 Recruitment – 4 Events – 2 Client Specific Information – 1

23. Developing Native Legal Apps

24.  Branding  Loyalty  Facilitates Communication  Get Paid  Analytics

25. My Pocket Attorney

26. Branded Business Apps

27. EachScape

28. CloudSpokes

29. PhoneGap

30. Thank You  For more information visit lawfirmmobile.com