1. Global CSR of a Korean Company 『 The CJ Case 』 Heekyung Min, CJ Corporation

2. 2 70,000 Employees Vision Create a New Culture For Healthy, Happy and Convenient Lifestyles Mission Contribute to the global community By providing the best value to our customers with ONLYONE products and services Founding Philosophy Contribute to the economy through business People First Rational Management CJ Group now operates in 23 countries worldwide with $26 billion in total sales (2015)

3. Founding Philosophy Management Principle Spirit of Sharing (Philanthropy) Contribute to the national economy through business Coexistence and Co-prosperity Sustainability Sustainability Business Relevance Business Relevance Employee Engagement Employee Engagement 3

4. 4 2013 Established Korea’s 1st CSV (Creating Shared Value) Department 2016 Reorganized CSV Department to CJ Social Value Team ( 사회공헌추진단 ) 1999 Started “Food Bank” program 2005 Founded CJ Welfare Foundation & CJ Donors Camp 2006 Founded CJ Culture Foundation 1953 Establishment of the CheilJedang Company Samsung’s First Manufacturing Group 1995 Establishment of the CheilJedang Group 1999 Established Korea’s 1st CSR Department Contribute to the national economy through business Philanthropic foundations to spread CJ’s Sharing Culture Strengthen CJ’s social value for a sustainable future CJ’s CSR History

5. 5 Online Donating Platform to select program for donation “Matching Fund” program Established in 2005, CJ Welfare Foundation provides direct support to underprivileged youths and childcare centers, promoting a culture of donating and volunteerism amongst CJ’s employees and across Korea 140,000 Children 300,000 Donors 1,000 Childcare Centers $ 17.5 Million USD Providing Food for supporting nutrition of the underprivileged $ 3.6 Million USD (Annually provided food) $ 27 Million USD (Fund raised since 1999) Dream Building ( 꿈키움 Ggumkium) Programs Educational programs for holistic development of children and youth CJ Dream Building Class (Grade K-6) CJ Dream Building Camp (Grade 7-9) (As of 2014 Dec.)

6. 6 Supporting Young Musicians 1158 Teams Applied 27 Teams Selected MUSIC Storyteller Mentoring Program 2848 Entries 77 Selected MOVIE THEATER Creator Mentoring Program 607 Entries 32 Selected Performance Hall for New Artists (As of 2014 Dec.) Daehak-ro CJ Azit Opened in April 2016 Gwangheungchang CJ Azit Opened in June 2009

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8. Social Value Solution Business Value Business Opportunity Business Opportunity Social Opportunity Social Opportunity Opportunity Senior Parcel Delivery Local community development by creating jobs for seniors Eco-friendly logistics Solves shortage of delivery workers Improved delivery effectiveness and increased collection of cargo Created business results of cost reduction: $200K (2013) Shortage of delivery workers Difficult accessibility, distant and secluded areas Senior citizens’ social isolation and loneliness, economic hardships Environmental pollution Korea is rapidly shifting towards aging society Population over age of 65 has reached 7% in 2000, and is expected to surpass 14% before 2020, leading Korea to ‘Superaged’ society in 2026. 8

9. Rural Development PPP with the public sector (KOICA, K-Water), private sector (CJ, Syngenta), government (Vietnam, Ninh Thuan Province), and academia (Yeungnam University) → Maximizing collective impact Contract-cultivation and procurement of Red Chili Peppers Improving the quality of life for Ninh Thuan villagers through CJ Saemaul CSV CJ-KOICA Saemaul CSV Project Increasing income Transfer of technical skills and increasing agricultural productivity Motivating and training farmers with the “New Village Movement (Saemaul)” Social Value Solution Securing high quality agricultural products Vietnam as an important emerging strategic partner Development of localized products Business Value Need to trace the origins of agricultural ingredients Limited supply sources Needs for Globalization of Korean food Business Opportunity Business Opportunity Poverty in rural areas Lack of well-established agricultural development Lack of motivation and education Social Opportunity Social Opportunity Opportunity 9

10. Thank you