3. Why? - The General Purpose To inform To persuade Tell ? Sell ?

4. Why? - The Specific Purpose The result you want to achieve State it in one sentence - clearly & concisely

5. The Beginning Say hello Say who you are Give purpose and main points Give schedule Handouts Questions

6. The Middle Have 3 or 4 main points they will not remember more than 5 points ! 80 % + of the time Have signposts and summaries

7. The Ending Summarise main points Relate conclusion to them Don’t present new ideas Be interesting Be brief

8. How? - Keywords Use index cards Print in big capitals Only keywords Number cards Use colour coding

9. Rehearsal Rehearsal is the most important part of preparing Run through your presentation at least twice Check timing

10. Language - the don’ts Avoid jargon Avoid complex phrases Avoid being too formal Avoid long sentences

11. Language - the dos Use everyday language Use concrete words Use rhetorical questions Use dramatic structures

12. Body Language - the don’ts Don’t point at anyone Don’t rock backwards & forwards Don’t stand rooted to the spot Don’t leave your hands by your sides Don’t avoid eye contact

13. Body Language - the dos Move hands & arms Move around the room Move towards audience Move your eyes around the audience Moving is normal

14. Signposting Signpost Summarise Use check - up questions This Way

15. Slides Big & bold capitals Use drawings Use colours Maximum 5 lines BIG

16. Making it Interesting I Go faster to excite Go slower to show importance Pause often & look round audience Give emphasis with voice & body

17. Making it Interesting II Visual Quote Surprising fact Story & anecdote Question

18. The Ending I Finish on time Cut out, but not summing up or conclusion

19. The Ending II Sum up Conclude Handouts ? Any questions ? Close

20. ”Real ” Questions Paraphrase for audience If real question, answer it briefly Answer audience, not just the questioner If you don’t know the answer, say so

21. The End