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WELCOME & ORIENTATION Thursday, March 12 th, 2015 http://TLCElite.com 1
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Welcome & Orientation http://TLCElite.com 2
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Calendar – March 2015 http://TLCElite.com 3 Thursday, March 12th at 12noon EST – 90 Minutes TLC Elite Welcome & Orientation Teaching Call * * * * Monday, March 16th at 12noon EST – 2 Hours TLC Elite Spotlight Laser Coaching * * * * Monday, March 23rd at 12noon EST – 2 Hours TLC Elite Mastermind Call
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Calendar - April http://TLCElite.com 4 Thursday, April 2nd at 12noon EST – 90 Minutes TLC Elite Teaching Call Wednesday, April 8th at 12noon EST – 2 Hours TLC Elite Spotlight Laser Coaching Wednesday, April 15th at 12noon EST – 2 Hours TLC Elite Mastermind Call Friday, April 17th at 9am EST to 12noon EST – Half Day Training on Revenue Models SPECIAL TRAINING Wednesday, April 22nd at 12noon EST – 2 Hours TLC Elite Spotlight Laser Coaching
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Your Private Access Page http://peggymccoll.com/tlc-elite-mastermindprivateclient-area/ http://TLCElite.com 5
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Your Bio & Contact Information http://TLCElite.com 6 If you would love to share your contact information and have a brief (25 to 50 words) BIO on the private class notes page, please email it to Lindsay and we will be sure to have your information uploaded: lindsay@peggymccoll.comlindsay@peggymccoll.com
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T L C = Traffic + List + Conversion For you to build/grow/expand a successful business ALL 3 of these components are required to be in place! The Focus of THIS Program http://TLCElite.com 7
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Set a Revenue Goal http://TLCElite.com 8
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The Believability Factor http://TLCElite.com 9
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Establish a Revenue Model http://TLCElite.com 10
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Determine Your Offer http://TLCElite.com 11 Speaking Coaching Programs - Webinars/ Teleseminars eCourses Audios CDs / DVDs Workbooks / Guidebooks Flash Drives Interviews Summits Live Events Books / Series of Books Retreats Other People’s Stuff
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Your Assets http://TLCElite.com 12 Your experience Your knowledge Your techniques Your strategies Your tools Your results Your drive Your goal
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Pricing Your Programs / Services http://TLCElite.com 13 Confidence Value (Belief) Market Demand Potential Results
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Before You Build … http://TLCElite.com 14 Be very clear on your offering Have a solid revenue plan in place Create a launch strategy Know your plan before you start your traffic and list building efforts
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Alena Chapman “Try not to become a person of success, but rather a person of value.” - Albert Einstein. http://TLCElite.com 15
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3 Ways to Grow 1. Organically (Content Syndication) 2. Partnering / Product Launch 3. Retargeting / Pixel Ads http://TLCElite.com 16
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Your Chances of Success Increase … http://TLCElite.com 17 When you implement all 3!
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Have a List Service http://TLCElite.com 18
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Organic Growth http://TLCElite.com 19 Ask people to sign up Have signup sheets at events Ask others to ask others Radio Shows/Interviews direct prsopects
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Partnering – Product Launch http://TLCElite.com 20 Create an Offer Establish the Schedule Create the “Copy” Share the Revenue Have an Opt-In/Lead Capture
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Retargeting – The “Picture” http://TLCElite.com 21
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http://TLCElite.com 22
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List Building Consideration #1 http://TLCElite.com 23 Value / Freebees / Content / Giveaways / Knowledge = What can you create?
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List Building Consideration #2 http://TLCElite.com 24 When people opt-in you must connect Keep giving
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List Building Consideration #3 http://TLCElite.com 25 Make an offer
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Focus on the “Wants” http://TLCElite.com 26 People will pay more for “wants” than they will for needs Determine your offers And do surveys to gain clarity or gather more information
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Launching a Program – Set a Date Establish the Want Develop an Outline Give it a Name Register a Domain Create Copy Sales page Opt-in Auto responders eMails Create Back-end Shopping Cart Set up the product Affiliate program Get Partners Confirm Partners Get them Registered as an Affiliate Send them their copy Support them Launch! 27 http://TLCElite.com
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Focus on Revenue Producing Activities In all of your doing-ness, activities, action-items, be certain to be on the track toward revenue building http://TLCElite.com 28
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This is NOT Complicated http://TLCElite.com 29
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The Questionnaire http://TLCElite.com 30 Please download and answer to the best of your ability Please email back your answers to Lindsay lindsay@peggymccoll.com by Monday, March 16 th lindsay@peggymccoll.com
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Monday, March 16th at 12noon EST – 2 Hrs TLC Elite Spotlight Laser Coaching http://TLCElite.com 31 Prepare your questions in advance Everyone get on the call 15 minutes maximum / request Everyone will have their opportunity
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Your Questions Answered http://TLCElite.com 32
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