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Transforming Wi-Fi From a Technology of Convenience into a Reliable and Ubiquitous Utility.

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Presentation on theme: "Transforming Wi-Fi From a Technology of Convenience into a Reliable and Ubiquitous Utility."— Presentation transcript:

1 Transforming Wi-Fi From a Technology of Convenience into a Reliable and Ubiquitous Utility

2 Formed 2004 Headquarters Sunnyvale, California Business Low cost, high performance Smart Wi-Fi systems Customers One million+ Ruckus-powered APs installed worldwide Financials Revenue generating, $32 million from Motorola, Telus, T-Mobile and Sequoia Employees 100 Page 2 About Ruckus Wireless Selina Lo President and CEO

3 Fast and Fierce

4  Wi-Fi needs to be more reliable and predictable  Wi-Fi and multimedia don’t play well together  Wireless LANs in the enterprise must be more reliable  Wi-Fi is now the defacto standard for connecting to networks  Wi-Fi signals need to reach farther and faster What’s All the Ruckus About?

5 What Makes Us Different We make Wi-Fi reliable by picking the best signal path for any given traffic at any given time

6  Costly, complex and cumbersome  Erratic, unpredictable and unreliable  Low-cost, and high performance  Reliable, stable and adaptive With and Without Without Ruckus, Wi-Fi is: With Ruckus, Wi-Fi is:

7 Average Isn’t Good Enough B A N D W I D T H T I M E Single 4 Mbps MPEG-2 SD stream 15 Mbps average throughput 54 Mbps Unwatchable Video Why Voice and Video Suck Over Today’s 802.11g Wi-Fi

8 Consistent Performance Matters Most 8 a.m. In your cube 11 a.m. In the conference room 1 p.m. In your boss’s office Everywhere else  Stable Wi-Fi connections throughout the home  Predictable bandwidth continuously  Dependable system to support all multimedia simultaneously  Adaptive technology that works around changing environments We Deliver the Most Dependable and Predictable Wi-Fi on the Planet

9  I can’t get coverage where I want  Today’s Wi-Fi not fit for what I want to do  Wi-Fi signals are flaky, erratic What’s Your Problem?

10 What We Make  Industrial-strength “Smart Wi-Fi” LAN systems MediaFlex ™ MetroFlex ™ Line of Smart wireless LAN systems for enterprises ZoneFlex ™ Line of Smart Wi-Fi broadband access gateways for in-home metro Wi-Fi connectivity Line of Smart Wi-Fi multimedia routers and receivers for in-home and hotspots

11 SMB and Hot Zone  Feature-rich  Simple to install  Affordable  Reliable Limited Choices for the Enterprise Low End  Cheap  Poor performance  No features  Hard to manage High End  Costly  Cumbersome  Complex  Designed for 1000+ users THE SWEET SPOT

12 Introducing ZoneFlex  Effortless everything  Pluggable, meshable, easy to install/expand  Best Wi-Fi on the planet  Optimum signal path selection, interference avoidance, automatic RF coordination  Unmatched price/value  All the features and functions (and MORE) of popular centralized WLANs at half the price

13 Problems at Home Carriers want to maximize the broadband line into the home, deliver new services Information is coming into the home in digital form, wrapped in the Internet Protocol No more wires is what consumers want for voice, video and data Consumer electronics and computer networks are converging

14 231 Delivers flicker-free video to any corner of the home Continually determines best antenna to send and receive RF signals Automatically adapts to the changing Wi- Fi environment Introducing MediaFlex The First In-Home Multimedia Wireless System

15 Introducing MetroFlex “Dual Zone” Two Products in One Wireless Access Gateway Same Device Connects to best outdoor Wi-Fi node Provides extended range Wi-Fi connectivity inside the home Wi-Fi Access Point

16 Page 16 MetroFlex Access Gateway Ruckus MetroFlex picks the best and fastest Wi-Fi mesh node with which to associate based on link quality Ruckus MetroFlex mitigates interference by picking the best RF transmit and receive paths (i.e. antennas) MetroFlex Outdoor Wi-Fi Mesh Node

17 But Don’t Believe Us…

18 We make Wi-Fi simpler Effortless and affordable  Easy to install, manage  Easy to secure and expand We make Wi-Fi better Ruckus delivers…  Quality of service  Predictable performance  Automatically adapts to environment We are the Wi-Fi experts (so you don’t have to be) Fewer services interruptions  Improves productivity  Increases uptime  Extends coverage area 1 Why Ruckus Wireless 2 3


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